About promoting apps (4)
Hey STM friends
As many of you might have seen the mobile apps ads coming on TV. Like these days Snapdeal is promoting there app saying MONSOON DEALS for getting there best offer.
They are directly marketing there apps to the users.
So what I was wondering is whenever any company is directly giving there ad. Is it a good idea for us as AM's to also promote that app on networks.
Thanks
I'd say yes, it can only help since it gives the App the credibility people associate with TV ads 
100% YES.
as mehdi said the app will have more credibility as user will be exposed to it on TV,
think of it like the TV is "worming" up the users for you, the users that will see it on TV and wont download the app directly will likely click on the first ad they see (users that are interested in that App).
take for example the App "Game of War" after starting the TV campaign with Kate Upton the revenues Boosted to $1 Million Daily.
that shows that TV can work very good to create awareness for users bot
you can read about it here -
http://fortune.com/2015/03/05/game-of-war-kate-upton/
http://www.gamespot.com/articles/kat.../1100-6426414/
Although the pick of this TV campaign happened few months ago (Super bawl) we @ affiliaXe are still seeing the Impact of this TV campaign with our "Game of War" offers.
thanks guys for your feedback on this
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