INDONESIA: 4 reasons why It's HOT for FB mobile app advertisers (3)
INDONESIA: 4 reasons why It's HOT for FB mobile app advertisers
In its 2014 yearly report, Appannie.com says, that Indonesia is a market to watch.
We strongly disagree. Indonesia is a huge opportunity for Facebook app install advertisers – NOW! In fact, many big app players have been active in Indonesia for a while…here are 4 reasons to be active in Indonesia:
Great Mobile Economy
The macro economic stage for Indonesia’s mobile economy has been set a while ago. Continued investment in telecommunications infrastructure in Indonesia sets the stage for continued rapid growth (1).
4th Biggest Facebook User Base
In terms of Facebook users, Indonesia is huge. Facebook users by country:
#1 – USA 152 Million
#2 – India 109 Million
#3 – Brazil 71 Million
#4 – Indonesia 61 Million
(2)
Additionally, the smartphone penetration in Indonesia is great for a developing country. According to statista.com, its around 22% and growing rapidly. That’s about 50 million Indonesians with a smartphone (3)– TODAY!
CPI’s (Cost Per Install) are still relatively low (4) compared to developed countries. You can still get CPI’s of less than $1 for utilities, launchers and other light apps.
Combining the huge number of Facebook users with a high smartphone penetration and relatively low CPI’s makes Indonesia very attractive - NOW.
Here are 3 of the best performing mobile app install ads on FB:
Thank you Franco (again) for some great info!
Affiliates are already starting to look for this geo as they see its got potential. Your post helps to understand why.
So, what revenue are you doing in Indo, Franco?
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