Hey!
I am planning to start a campaign, where I want to generate leads and get paid per lead. For the traffic source I am planning FB. The "Product" is a contest. Do you guys think I should send the traffic directly to the contest page or first do my lander and collect the email-adresses and then mail them the contest?
Thank You!
mkey11
This will depend on the style of marketing you prefer...
Personally, I don't know much at all about email marketing so I would totally avoid that and work to my strengths.
An option could always also be to capture their email on your landing page (building a listl) and send them straight to the contest rather than emailing it to them...
People can guess at which will work better, but the best way is to split test it yourself and let the data tell you 