Method 1 :
A1, A2, A3, A4, A5, B1, B2, B3, B4, B5
- In this method I have 10 angles to test
- A1until A5 STILL VERY CLOSELY RELATED
- narrow viewing angle
Method #2 :
A1, B1, C1, D1, E1, F1, G1, H1, J1, K1, L1
- In this method I have 10 angles to test
- wider viewing angle
which is more efficient and save time to split/test angles in large numbers
METHOD A or METHOD B ?
thank for all community help
By "narrow viewing angle" and "wider viewing angle", do you mean niche angles vs. broad angles?
Would also be interested in hearing what other people think. But personally I like to test broad angles that will appeal to a wide audience instead of running a number of smaller niche angles to target different traffic categories / audience segments.
I would also start with very different angles, and would make at least 3-5 banners per angle to make sure I can see a trend on which angle(s) work best.
Once I see that an angle shows promise, I would then make more creatives for that angle (or test "subangles" if you will).
In short, I like to cast a wide net first, then zero-in on the promising angle and refine/optimize.
Hope this is the sort of answer you're looking for! If not, please clarify and I'll try again.
Amy
thanks, i got this one