The Japanese Mobile Game That Makes 3.8 Million/day (8)
Check out this monster! (pun intended)
"Japanese mobile gaming and social networking company Mixi has released its financial results for the year ending March 31, 2015, and it shows that its action role-playing game Monster Strike continues to perform well.
Since its launch in October 2013, this mashup of pinball and Pokémon has seen over 30 million downloads worldwide, helping the company see an 828.9 percent increase in sales year over year. Mixi saw Q4 revenues exceed $350 million (over 42 billion yen) thanks to Monster Strike, and the recent launch of the title Hong Kong, China, and Southeast Asia could bring continued growth.
With this success comes expansion. Along with these results, Mixi announced today that a Nintendo 3DS version of Monster Strike is in development, scheduled to release late this year. A television animation series based on the game is also scheduled to broadcast in Japan this year.
Analyst and consultant Serkan Toto told GamesBeat that Mixi has succeeded in what many people previously thought would be impossible: establishing the next billion dollar mobile game franchise in Japan. It could be on its way to being the next Puzzle & Dragons, a mobile game that has made over $1 billion the past two years.
“I personally have little doubt that Monster Strike’s overall revenue will climb higher when downloads go up: at the moment, the Mixi app has ‘just’ 25 million downloads worldwide, while Puzzle & Dragons passed 35 million [in Japan],” Serkan said. “So there is still room for Mixi to boost that number to well over $4 million per day. And this isn’t counting the revenue the company can make from licensing out, as planned, the Monster Strike IP to anime production companies or releasing a 3DS version.”
Read more here...
http://venturebeat.com/2015/05/12/mo...r-mobile-game/
It's a very interesting time for gaming. Some mobile games making more money than consoles would have ever predicted.
..and consoles now seeing huge revenues coming from their own app stores.
Also games are becoming more and more specific and targeted to specific countries for an easier method to grab local interest in numbers. Similar to how Facebook (or other startups) start in 1 city and branch out.
I'm not exactly sure if that's what this game did, but it seems like it whether it was on purpose or not.
The App space is really getting exciting.
We need a StackThatApp.com forum!
Time to push some game apps!
so now comes the question - with these numbers would you prefer a CPI deal or a rev-share Deal??
I read "The Game That Stackman Made Is Now Making $3.8m/day" so I came into this thread.
I wish to read that sometime in the near future if possible. 
Allways CPI...with performance marketing you take the campaign risk already. RevShare is a step to far.
This might work well if you know the (good) performance of a game, but then the games-publisher won´t give it to you.
That's awesome. Monster Strike is advertised heavily over here, it's all over TV in Japan.
What's even more crazy.... Mixi was considered a dead property a while back (think Myspace, literally, as it was the main social media network in Japan years ago) and, well, it looks like they turned their fortunes around.
stackman: The type of game Monster Strike is, is pretty unique to Japan and I'm guessing the rest of East Asia. From what I can see it's a weird mix of a RPG/Strategy/Puzzle/Tabletop style game and they're all over Arcades here too. I've never had the balls to attempt to even check out these games because if you can't read the language then it looks like an absolute crap shoot. But it's definitely highly localized.
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