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PPV, coming back to it after a long break... some issues (8)


08-18-2011 01:46 PM #1 eliquid (Member)
PPV, coming back to it after a long break... some issues

I did a lot of ppv back in 2008/2009. I only stopped running it because I was doing other larger things at that time that needed more attention.

I still have 1 campaign I turn off and on at times that still works, but it is slowly losing its ROI each time I turn it on b/c of different things I am noticing.

I have a way of spying on Trafficvance targets that doesnt limit me to 4-5 pops a day ( its not the special DL either ) and from what I can notice, even using different IPs ( so I am not caught in someone's cloaking script ) everyone seems to be running a tweak/mod to basically a survey offer backed with co-reg or affiliate offer.

I am seeing this style lander for every target almost, and it is generally the first/main bidder for that target as well. Some of these are on targets where the bid is almost .10 an impression.

I generally do different landers that I come up with my own, but bidding .05 and .10 an impression never gets me any ROI as a first bidder with some of my own landers, the cost is just WAY too high. Even bidding .02 or bidding to 2nd or 3rd place gets me almost no traffic to even test on a lot of targets.

I've straight up copied these survy style landers ( about 5 different layouts/types of them ) and bid in 1st/2nd place with those .10 and .05 bids and still cant seem to break even using the same backend ( GT or SP on backend, affilite offers, etc ).

Here are some questions I have:

1. Am I missing something here? Is this really the main style of PPV landers right now and are they really banking enough at .10 and .06/.05 an impression?

2. Even copying these landers to the T ( frontend and backend ) and bidding same spots and split testing them, I am not even breaking even. What gives?

3. My normal landers I make that have done very very well on my targets before are now being squeezed out by these type of landers, but when I do the survey ones I just dont make anything having to bid .10 an impression. Being 3rd/4th/5th does not give any traffic for my targets though.

Just trying to find a solution to this. It seems like bidding 2nd/3rd/4th never works out for me and these survey landers are everywhere and have been around for years and it just seems people would get sick of them, but I guess I am wrong. Also, I doing all this USA on TV.

Any insights? I am almost ready to go back to Adwords and Facebook but i want to at least get some big things going on in PPV with TrafficVance like I had done before a couple years ago.

Thanks ahead of time.


08-18-2011 01:54 PM #2 bbrock32 (Administrator)

A couple things I can think of right away :

1 - Did you notice if they are monetizing captured data separately ( emails , phone no, etc ) ?

2 - Are you getting the max % from the coreg path. SP starts at 60% but can go much higher than that.

3 - Did you run traffic for at least 1 week? Performance of coreg varies a lot on diff days and diff hours of the day.


08-18-2011 02:03 PM #3 eliquid (Member)

1. I figured in that they were prob. monetizing the data separately which I could not verify easily other then putting in my own email and phone.

I actually had my LPs set up for that ( sending out autoresponders, JV with partner on the data, etc ) and I am just not getting people to fill out the forms really to send out the autoresponders and send to my JV partner, etc...

2. On the co-reg, I am getting the base. I haven't really done enough to ask for a bump ( that I figure ). The main problem is getting people to fill out the form to begin with. I am running about $20 to each lander and getting bascially 0 signups ( ok maybe 1 or 2 ) but my % CTR is dismal on any survey style lander I do. I know the form and path work as I test it and have had other people test it for me though.

3. Did not run it for a week. Ran the $20 test to each lander ( have done this though off and on during the summer though ) so prob each lander got $100 each ran to it off and on total on diff days/weeks but never a full week run though.

Just not sure which is why I questioned if these landers are really banking that hard. The CTR I get is horrible on them so paying .10 and .06/.05 per impression seems like a nightmare. I know the landers work, they are 100% straight up rips ( for testing ) and I have tested them with myself and others ( about 5 people ) and they physically work.

Thats why I questioned the survey style lander. I thought maybe i was missing something if everyone is doing this though.


08-18-2011 02:06 PM #4 scotchsales (Member)

If your running them to a T is there any chance that they have possibly some advantage on payout etc.?

I agree the survey lander seems beaten to death, but people still run them.. I've run them but wound up in your boat just not really that profitable (but I'm a total PPV newb and my CTR's are just too low working it

Not sure what targets your going after but what if they just aren't profiting? With PPV and TV not exactly being a secret these days and email subs/co-reg being one of the more popular verticals to run maybe the ones your duplicating aren't really all that profitable either?

Kind of reminds me of "no more skinny women" ads on POF.. Always see those in a good position, because somebody thinks it's gonna work still and is willing to bid up and run a test on that beaten to death idea.


08-18-2011 02:08 PM #5 parthenon (Member)

Quote Originally Posted by eliquid View Post
1. I figured in that they were prob. monetizing the data separately which I could not verify easily other then putting in my own email and phone.

I actually had my LPs set up for that ( sending out autoresponders, JV with partner on the data, etc ) and I am just not getting people to fill out the forms really to send out the autoresponders and send to my JV partner, etc...

2. On the co-reg, I am getting the base. I haven't really done enough to ask for a bump ( that I figure ). The main problem is getting people to fill out the form to begin with. I am running about $20 to each lander and getting bascially 0 signups ( ok maybe 1 or 2 ) but my % CTR is dismal on any survey style lander I do. I know the form and path work as I test it and have had other people test it for me though.

3. Did not run it for a week. Ran the $20 test to each lander ( have done this though off and on during the summer though ) so prob each lander got $100 each ran to it off and on total on diff days/weeks but never a full week run though.

Just not sure which is why I questioned if these landers are really banking that hard. The CTR I get is horrible on them so paying .10 and .06/.05 per impression seems like a nightmare. I know the landers work, they are 100% straight up rips ( for testing ) and I have tested them with myself and others ( about 5 people ) and they physically work.

Thats why I questioned the survey style lander. I thought maybe i was missing something if everyone is doing this though.
I haven't had much success with that type of lander either TBH.

But I do have one that's at around 3.5% CTR which... isn't ideal but can be profitable, especially if you're monetizing beyond the coreg itself and an exit offer.

Alot of these guys are running them in a way that I simply will not do, using resize on initial pop and stuff. I like to stay compliant.


08-18-2011 02:14 PM #6 eliquid (Member)

Strov -

I have thought the same thing over and over again.

Normally, I do not rip/copy anything I see online. But after seeing these months in and months out I was like, "fuck I have got to see why these guys can pay .10 for 1st place bid".

It is very possible they are making more revenue on payout then me for sure. But they would really need it to be really high and combined with the "extra" monetization on the side ( auto responders, etc ). I know what my CTR is on all these type LPs so I would assume theirs was the same.

I know plenty of people copy these and run them for a couple days as a test themselves and I account for this. I have seen certain URLs and certain styles coming up for weeks and weeks on certain targets I want traffic from so I just have to assume its profitable. I pretty much spy on PPV every day on certain URLs and make note of them and their backends.

I am going to stop running the survey style landers myself and try to think of something different. Its just hard to run with anything else it seems right now with these landers all over the damn place bidding upwards of .10 an impression or .06 and .05.

Thats why I questioned it enough to finally post about it on STM. The CTR just seems horrible for me though.


08-18-2011 02:17 PM #7 eliquid (Member)

parthenon -

I see that alot too, the resize and stuff.

I am seeing a lot of JS alerts too, which I thought was against TV terms. I dont resize on initial page and I dont do exit pop on the initial either. However I will do them on the 2nd + pages.

I also dont do the JS alert, but I am going to check with Ladan and see if it is against.


08-18-2011 02:23 PM #8 parthenon (Member)

Quote Originally Posted by eliquid View Post
parthenon -

I see that alot too, the resize and stuff.

I am seeing a lot of JS alerts too, which I thought was against TV terms. I dont resize on initial page and I dont do exit pop on the initial either. However I will do them on the 2nd + pages.

I also dont do the JS alert, but I am going to check with Ladan and see if it is against.
jQuery intro pops are working well for me. Nowhere near as well as a JS intro, but there is improvement and they are compliant. JS pops are NOT TV compliant.

LI I'm willing to bend the rules a bit, but I don't screw around with TV at all. No cloaking or anything.


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