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Follow Along | Teespring/fabrily through FB traffic | €20 a day (9)


04-16-2015 08:32 AM #1 wellston (Member)
Follow Along | Teespring/fabrily through FB traffic | €20 a day

Hi,

Welcome to my follow along. I will be posting updates regularly to reach my goal of €20 and beyond.

The goal is just a rough estimate. I will be having a to-do-list every day and these are my real goals. The rest will come after.

If I'm succesfull I wanna dable in mobile. But as of right now I do not have the budget for that. I'm babysitting campagins and after a couple of 100 views you can easily see it if something really is not working.

My first T campagin:

Country: Belgium (dutch Speaking).
Target: Males with newly born kids / toddlers (1-2 year old kids).

Action report:

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Translation:

** Because of high popularity relaunched **

Today free shipment to Belgium. Not avaible in stores. Sold out = Sold out.

Get your t-shirt here: URL


Engagement is good (I think) but there are many clicks on the photo and none to the website. I wanna redirect people who click on my image to the actual landing page of fabrily. What are you guys using? Or are you not using image page posts?

Cheers


04-16-2015 09:44 AM #2 Ruby Tunes ()

Hey buddy.

The ad you have here is a page promotion one right?

I use clicks to website ads, so it looks like this one below - with a “shop now” button instead of just having a text link.



Also, I’m unsure on the effect it will have but if I just saw “Must Have Tees NL” and I lived in Belgium maybe I’d ignore it - just a thought.


04-16-2015 11:00 AM #3 wellston (Member)

Yeah, I used that format before but I saw Chris Blair using image posts since those gave more engagement. But for now I'll switch back to website clicks.

I'll remove the NL and go for Must Have Tees. Do you make a niché specific page for all tees? Since I'm targeting specific countries like Belgium and the Netherlands and also the language is dutch on the Page I'm using broader pages. Since I wont be getting much likes. So I can build a brand around Must Have Tees. So its either niché specific with maybe higher CTR or broader page more like a brand.

I have some cool idea's waiting in line for the Netherlands. I'll launch some Nurse/Engineer Tees in the Netherlands today just to check out if it's gonna work and something specific for the Netherlands.


04-17-2015 11:15 AM #4 Ruby Tunes ()

Personally I just went for one broad page like yours - in order to build a bit of a brand as you said. That way I think perhaps the mass likes of the page can build a bit more credibility too.

Looking forward to seeing your next update!


04-17-2015 11:54 AM #5 wellston (Member)

This morning I got my first sale. So yippi yayay, I'm hoping I can get this campagin into a positive ROI so I can pump out more ideas.

I took your advice and one website click campaign and dark post campaign with post engagement. Seems to me both are performing the same. I used your campagin for some design inspiration Ruby, hope you dont mind

Also, I'm testing out the new image post where you can add up to 5 images in a post. I'm expecting this one to have a higher CTR than the normal one. We'll see

Though, when you post a campaign with a single image, engagement was way and way higher. My website clicks gots around 2% ctr now compared to 5% before.

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I'm probaly gonna kill the last campaign. 40 cents for a click is quite expensive. My goal is to get my CTR around 0.04%. I think I than can run this campaign profitable.

Also my target audience is now broader and I added dads with kids between 2-5 years. I will use FB reports after some conversions / reach to help me with targetting later on.


04-20-2015 12:40 PM #6 Ruby Tunes ()

Nice work!

I’m interested to see how the 5 picture post goes. I would personally have thought it wouldn’t be as great - you have one type of shirt to sell, I thought one big good image would work better than a few smaller pictures of the same thing.

Keep hustling!


04-23-2015 11:29 AM #7 wellston (Member)

So I've launched a couple of new tees this week. The 27th of april there is Kingsday in the Netherlands so the whole city will be covered in orange. I've made two tees based on some dutch jokes on our royalty family. Though, the problem here I encountered was targeting. It's hard to do specific targeting so these campagins didn't go well and I killed them after 5 euro's spent.

I guess papa the myth t-shirt is already dead so I will be looking for some new nice designs. Here some screenshots of the splittest with 3 images instead of one:

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04-24-2015 10:20 AM #8 Ruby Tunes ()

I don’t have anything orange to wear yet but never saw the ad! :P

Do you do much spying on other campaigns? Can be a good way to see what kinds of things are working and give you some ideas… http://teeview.phatograph.com/


04-25-2015 05:01 PM #9 anguschkong (Member)

Chris Blair is not a big earner in TS... He made his money through coaching.


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