Getting back into the nutra space, and want to test some new display sources. An AM at Oasis recommended I try Ad Supply. As usual with RON traffic on display it's expensive testing and most of it is terrible.
Who I should be working with here?
Any placement recommendations?
My goal is to spend six figures / day on advertising, where can I do this? Guessing most guys are going to say FB and Google display but anything else. Setting up with Taboola.
Right now I am testing US and CA skin. Have some COD offers I am going to test int the next few days.
Thanks for any suggestions.
S
Hey, have you figured out Ad Supply? I'm just getting started with it and I was wondering if you had any tips?
if you run US RON, you're going to get killed initially. You need to figure out which categories are more likely to fit your demos and target accordingly. For diet and skin I think there's a celebrity gossip and news. You can ask your rep there what might be a good fit. Take that with a grain of salt as after all they make money when you spend with them. You can spend a tremendous amount of money on adsupply each day in US/CA. To do this effectively you need a huge budget and optimize down sites based on conversion like any normal large display network buy. Try to work with Jay. I know my comments seem relatively vague but there's no real secret to succeeding there other than pairing the offer with the right demo then testing and pairing down the buy and optimizing by Site ID. Also one tip is to play around with the bid you have, with varying levels of bid you get a different number of pop unders. you'll have to play around to see where the sweet spot is for you in terms of profit optimization. Hope this helps.