Hey guys
I've been working on some campaigns for the past few months and I have ended up in app install land.
I have been doing pops and redirects for app installs and one thing I have been puzzled about is how do you big guys make the .20c payout for app installs work?
Obviously the key is a LOT of volume and very very cheap clicks - I get that
My conundrum is when I optimize a RON source and filter out all the crap that doesnt work, the volume just doesnt seem to be there to make these 20c payouts turn into anything more than $15
Obviously I should be getting hundreds even thousands of conversions to make this work, but this has been puzzling me for a while and thought I'd ask 
Cheers
Jim
Yeah for sure, volume and cheap clicks 
My biggest success with app installs has come from global campaigns.
How many sources have you tried?