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Competitive Data: Volume, Marketing, Demographics & More... (1)


03-19-2015 06:38 PM #1 walt_white (Member)
Competitive Data: Volume, Marketing, Demographics & More...

If anyone needs to do some market research... competitive digging... or need a list of top sites (beyond what Alexa has!) for direct buys from the gold standard in the industry, Comscore, reach out.

It's always better to do a little research and have data others don't for an edge, than going in blind and blowing your budget because of something silly (e.g. targeting a site with an older and richer audience and hitting them with a free electronics giveaway offer, or blowing money buying adult traffic on a site that's full of young, broke people..., or targeting a site with lots of dead impressions because you can't tell they're all repeat visitors).

There's so much data available, and some of the key stuff is:
-Site specific reports on traffic and demographics (GEOs: Global, US, Non-US, UK, Germany, Canada, France, Italy, Spain, Europe, LATAM)
-List of top sites in a category (Stats: Unique Visitors, Visits, Pageviews, Video Views)
-Demographics (Gender, Age, Income, Children, Household Size)
-Affinity / Interest
-Lots more, but keeping it simple for now

This can be the edge you need to take your media buying and AM career to the next level.

Price: $5 per report (or more if you want to cut the data in crazy ways)

PM me and let me know what you need.


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