Unbounce is a reasonably fast solution with excellent split testing options, you can use tmonkey503 and get the first month free and the following three months at 50% off ($24.50/month). I'm using it for LPs with my Transformers Campaign and it doubled my conversion rates compared to direct linking AND the LPs I was hosting with GetResponse.
I recommend split testing LPs honestly, those CTRs look decent.
Hmm - given SmartCPM's not working for you, I'd try testing flat CPM.
My usual question: have you bot-tested this traffic? Definitely worth checking it to avoid wasting cash.
Feel free to test it yourself! I'll PM you a sample page (don't wanna post it publicly to avoid skewing data) . My load times are very quick for the campaign I'm focusing on in TH (<400ms)
Got a VPS & CDN, launched a new campaign (new angle for same offer), created 2 LPs (1 for each campaign), set up
First angle results:
Spend: $13.27
Rev.: $0.21
ROI: -98%
New angle results:
Spend: $3.76
Rev.: $0.21
ROI: -94%
Batch blacklisting wasn't working on Decisive, so I started the new campaign without blacklisting anything. Surprisingly, my one conversion came from Grindr.
It seems like these angles aren't working. I'll keep them going today and see what happens. If nothing promising, I'll kill them. I've spent well more than 10x payout and have only had one conversion on each campaign. (Do you guys think it's okay to kill them now?)
At least I got a lot of technical stuff sorted out over these last few days. I can actually track and have quality hosting now. My next step is spying. I feel like developing angles with almost nowhere to start from is putting me at a major disadvantage to the competition.
I’ve been learning, creating banners, finding offers, and applying to networks (both successfully and unsuccessfully) for the last 5 days or so. I created a company website which seems to be helping my cause.
My campaign strategy:
1. Split test offers & geos, find the most profitable and go with that one – I’ll be split-testing a couple offers in two geos each, so there will be four all-encompassing campaigns, each with four mini-campaigns inside of those (mobile-site, mobile-app, wifi-site, wifi-app)
2. Take the winners and create LPs. Split-test LPs/DL. Further optimize.
Banner strategy: Spied using wrw, came up with 9 banners, ~half of which have the same angles as winning banners on wrw, the other half inspired and built upon those angles, and one that I think is genius that has nothing to do with those angles…we’ll see. I translated the banners – each geo/offer will be seeing the same banners besides the language differences because I’m trying to split-test efficiently here. As much as I wanted to change some along the way, I kept them the same so I could get valid stats.
Rejections: One of my advertisers rejected 7 out of the 9 banners I wanted to use, lol. My AM says he’s very strict, and the other advertisers (for very similar offers) aren’t, so I should be good with the others.
Bad news: Identity theft on my bank account – fortunately my bank shut down my account before anything was stolen, but I have to wait until Tuesday or Wednesday for a new debit card, so no testing for me. I’m going to try to round up $100 from a friend to use until my card comes in. If not, I’ll be researching and getting ready for other offers for the next few days.
I’ll update when I have stats.
Alright so I launched a couple campaigns and have a few in the works.
Offer 1 Geo 1
Spend: ~$33
Revenue: $0.81
ROI: -97.5%
Offer 1 Geo 2
Spend: ~$33
Revenue: $0.81
ROI: -97.5%
The only trend I noticed was that 4/6 of my conversions came from music apps. I'm going to spend $20 on a campaign geared towards music apps only. All I have is failing data, so it's hard to judge if I should try to make these failing campaigns convert better, or just look for a new offer entirely. I'll combine these geos into one campaign and target music apps, and we'll see what happens. If not, I'll move on to the next offer.
Also, I switched my traffic source for this campaign. I'm thinking of moving back to Decisive until I find something worth testing on different traffic sources. The reason why is because Decisive has no minimum CPCs or minimum spend per campaign, unlike the traffic sources I wanted to use. The "campaign minimum" rule meant I couldn't split up wifi/mobile/site/app without spending $80+. And the "minimum CPC" rule makes it impossible to do a low payout offer on that traffic source.
Even if Decisive has less potential for profits because of competition (this is an assumption, IDK how accurate it is), I'm thinking a campaign's results on it will at least give me an idea of how a campaign will perform across traffic sources. And I don't need to spend a lot per campaign while using it. So if one campaign's performing better than the rest, I'll just scale it to different traffic sources and see what happens. What do you think about this?