How do I interpret this conversion data? (1)
I'm using CPV lab to track DotArena campaign, and here's something that's confusing me:
This is a campaign that split tested with D/L and Lander.
Glipsa has 2 conversions in the Offer Performance section. Yet on the landing page performance section, it's showing 0.
Same with YeahMobi (YM): 1 on bottom, 0 on top.
But clickdealer (CD) shows 2 consistently on top and bottom.
I am bit confused. Does this mean that...
1) CD conversion came from direct linking
2) YM conversions came from the "warning" lander
3) Glipsa conversions came from the "reviews" lander
Is this correct thought process? If not, how do I interpret this?
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