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Tracking multiple actions. How to track both installs and sales on desktop? (4)

03-03-2015 03:04 PM #1 adformula (Member)
Tracking multiple actions. How to track both installs and sales on desktop?

I run a software campaign on desktop and I want to track both installations and sales. To track installs I could add a tracking pixel to the installation confirmation page, but the problem is that I need to track sales too.

Prosper 202 can track only one action per campaign. CPVlab can track multiple actions - opt-ins and sales but this is not what I need.

What trackers are able of tracking multiple actions? Would love to hear opinions from guys promoting desktop installs.

Thanks

03-03-2015 05:22 PM #2 ThrvTrkr (Member)

With Thrive you can track unlimited upsells and attribute to different offers pretty easily. However, you do need to be able to fire a post-back or fire a pixel.

We also recently released a feature called "Branching" that allows you to split test multiple steps in a funnel and/or split test multiple offer rotations on the same landing page.

03-04-2015 10:14 AM #3 adformula (Member)

Thanks Tom. I am able to add pixels anywhere in my funnel. Just to clarify, installations in my case are not upsells. Here is my funnel:

Traffic source -> LP Click -> Installation -> Sale -> Upsell

Thus, I need to know how many clicks, installs, sales/upsells a traffic source generated. Preferably I need to display clicks, installs and sales in separate columns, also I need to see a revenue. Is that I can do with Thrive?

Thanks,
Renatas

03-04-2015 04:51 PM #4 ThrvTrkr (Member)

You can easily attribute multiple conversions to different offers for a single user through Thrive.

So yes, Thrive can handle as complex of a funnel as you need. All you need to be able to do is fire a post-back or pixel when you want a specific step to convert.

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