Hi guys, last week i launched sweepstake campaign in several pop traffic sources. Have been using the same landing page. The first day upon launching, have got some really good ROI.. After that, it drops.. These few days have been in red at almost all my traffic source.. My question is, will it be the offer too saturated or landing page blindness in a certain traffic source? Or maybe the demographic exhausted? Let me know what you guys think
thanks
I've seen a similar pattern.
My theory is...
1. many of the popular networks are being scraped and your campaigns get ripped very quickly
2. everybody is using the same/similar landers
3. email submits/SOI Offers are known for getting scrubbed - so you get scrubbed after a day or 2
4. the traffic source has been raped with your offer/lander