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so when you bid on CPC you can expect better CR than CPM, am I right? (4)


02-15-2015 04:10 AM #1 guillermo (Member)
so when you bid on CPC you can expect better CR than CPM, am I right?

Hello guys

So far I have been focused on CPM since I started, I have not yet done any CPC campaign since I was buying mobile redirect traffic for the most part

Now I have this probably stupid question for some of you but necessary question to me:

if you are paying 0.03 - 0.05 for a click, your CR should be higher than when buying on CPM basis , right? - since for CPM you are paying much less per click

am i right? wrong?

any help would be much appreciated


02-15-2015 09:48 PM #2 guillermo (Member)


02-16-2015 12:03 AM #3 cmdeal (Veteran Member)

No, not really ...


02-16-2015 11:30 AM #4 caurmen (Administrator)

Sadly not. It's just another way of achieving the same thing.

Generally, which one works better varies by traffic source, geo, and other things. If you're on a new traffic source and not following an experienced person's guide, try both and see which works out best.


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