Home > Paid Traffic Sources > Mobile

Campaign management for individual angles on Voluum/Decisive (3)


02-10-2015 04:34 PM #1 kyouhun (Member)
Campaign management for individual angles on Voluum/Decisive

Hi all,

I'm looking forward to testing 20 angles at once on Decisive.

I understand there's a huge difference in traffic from CTR to CR and volume between wifi/mobile and app/site.
My concern is being overloaded with campaigns to manage.

80 campaigns on Decisive - 80 more on Voluum is what I'm looking at if I followed with 4 campaigns per wifi/mobile/app/site combo.
... But that would be ludicrous.

Is there any other way I can break this down without testing sets of angles one at a time?


02-10-2015 04:50 PM #2 dwel999 (Member)

Don't start out testing that many. I would start with 3-5 angles. Then if one of those works out you will have some data to test the rest of your angels against.


02-11-2015 05:11 PM #3 kyouhun (Member)

Thanks Dwel, I'll stay on that approach!

What do you think about testing 10 different angles no landers via banners? i.e., 3 banners per angle. Are landers that significant for improving CR?
Even if I get few conversions with 10 different angles no landers, would this be viable test to suggest that an angle is working well relative to other tested angles?


Home > Paid Traffic Sources > Mobile