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Newbie: Do images for FB ads perform more or less equally in any country? (4)


02-01-2015 04:47 PM #1 arrivalwm (Member)
Newbie: Do images for FB ads perform more or less equally in any country?

Newbie here.

I suppose the obvious answer would be no, because of cultural differences, religions, etc,. But I wonder if it is a good idea (or even an option) to test ads in countries with a cheaper CPC and then use those results in those with a higher CPC? Of course it wouldn't make sense to test in Indonesia for an ad in the USA, but how about test in South Africa, for example?


02-01-2015 05:59 PM #2 Smaxor (Veteran Member)

No. We run images in Mexico desktop newsfeed and get 12-14% ctr. That in the U.S. 4-6%. Americans much more desensitized to things then a lot of other countries.


02-01-2015 11:19 PM #3 arrivalwm (Member)

What I suspected...thanks for the reply!


02-04-2015 09:01 AM #4 cmdeal (Veteran Member)

Of course not.


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