Hi Guys,
Are any of you finding success in super high competition verticals such as auto insurance / debt relief? The high volume keywords are way too expensive, but niche angle keywords like "best dui insurance miami" don't get enough searches to be consistently profitable. Are you guys using keyword lists with 20,000 niche terms?
I've been working with smaller lists, like 200 or so niche angle keywords, which works, you can write targeted ads and landing pages, but the volume just isn't enough. How do you scale in the super competitive markets without paying $20 a click?
In a lot of situations you are going to need to go long tail and/or local with the highly competitive niches, and use modified broad to try and identify some new angles and find volume.
Competitive niches can be great for volume, but I highly recommend focusing on some of the mid and low competition verticals to get some better ROI and consistency going.
- Jon