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Tracking Solution for Adwords instead of T202? (11)

08-04-2011 08:53 AM #1 ianz63 (Member)
Tracking Solution for Adwords instead of T202?

Is there any alternative tracking solution for big campaigns on adwords, which i can use instead of T202?

08-04-2011 09:34 AM #2 ianz63 (Member)

Never mind, found http://cpvlab.com/forusers/PPC_with_CPV_Lab.pdf on CPVLab... Reading, will report

08-04-2011 09:51 AM #3 lavish (Member)

Was just starting to look into AdWords again - whats the deal with 202?

08-04-2011 09:57 AM #4 ianz63 (Member)

Nothing I just have a suspicion that's all. Don't listen to me haha

08-04-2011 09:57 AM #5 lavish (Member)

Quote Originally Posted by ianz63 View Post
Nothing I just have a suspicion that's all. Don't listen to me haha
Noted...

Ha ha! All good.

08-04-2011 10:32 AM #6 brianb (Member)

I still use 202 on Adwords campaigns, but with Google's conversion tracking and other tools you can probably go without any 3rd party tracking platform.

08-04-2011 10:51 AM #7 ianz63 (Member)

@brian - what about the need to use subids? I can't do that with Google's conversion tracking, right? They only do pixel

08-04-2011 12:57 PM #8 shanktank (Member)

Quote Originally Posted by brianb View Post
I still use 202 on Adwords campaigns, but with Google's conversion tracking and other tools you can probably go without any 3rd party tracking platform.
They misfire sometimes.
Showing underreported stats.

I meant Google's conversion tracking.

08-04-2011 01:23 PM #9 brianb (Member)

@shanktank - That's true. I've found that the accuracy of the conversion tracking depends largely on the advertiser.

08-04-2011 01:46 PM #10 godspeed (Member)

Quote Originally Posted by ianz63 View Post
Nothing I just have a suspicion that's all. Don't listen to me haha
Yup,same here.

CPVLab can track AdWords. Besides changes from the pdf, you also need to change CPV spending report template from settings. That's for uploading reports. I'm not sure whats the setting for AdWords. For Bing is:

Rows to Skip at Top: 9
Target Keyword Column: keyword
Views/Impressions Column: Clicks
Amount/Spend/Cost Column: Spend

Probably something similar for AdWords, but you better check with Robert robert@cpvlab.com

08-04-2011 03:36 PM #11 bigbyte (Member)

I think Robert mentioned a few times that he is working on PPC related stuff for CPV. It is just a slow development process to get it all right.

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