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What is the recommended budget to start PPC with? (4)


01-13-2015 09:42 AM #1 steel520 (Member)
What is the recommended budget to start PPC with?

I currently have 5K to learn with I know it's probably based on a lot of variables but do you think that is enough to get me started?


01-13-2015 03:51 PM #2 dario (Member)

It depends on the payout of the offer you choose. Start with low paying offers and you'll be able to create plenty of different campaigns, testing many different creatives and LPs


01-13-2015 09:06 PM #3 kieks09 (Member)

I tried to run some life insurance campaigns on the Big G. Some of my clicks where £7, it can get costly running very competative offers. Especially with companys with never ending budgets... and having no idea what your doing... ( Thats me I'm talking about )


01-17-2015 12:06 AM #4 zeno (Administrator)

Yeah trying to run life insurance on Google when relatively new to AM is jumping in the proverbial deep end.

5K is plenty to get started, you just need to be strategic and focus on traffic sources/offers where your spend provides you a high value in terms of data.

Think tier 2/3 countries and traffic other than desktop display, media buys, search and Facebook.


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