Hi guys,
I've read and also been given advice to try running the same offer but from different networks. Is it true that an offer might perform better on one affiliate network than the other? If so, how could that be possible if it's the same offer?
Thanks
100% true. Different platforms track differently and have more or less pixel fall off. Also, some networks send overall shitty quality so the advertiser may start shaving leads to make it a profitable source for them. And many other reasons. I'd always split test networks and then talk to the network to try and find out why there's a discrepancy.
http://charlesngo.com/splittestnetworks/