Home > Paid Traffic Sources > Facebook & Instagram

---

Facebook: 623 Website Clicks, Voluum: 86 Visits (27)

---

Not sure what would cause this issue with facebook but hopefully someone here might have an idea.

I would include screenshots but on this retina MBP the screenshots ending up way too big.. heres my Bidding & Targeting
Bidding: https://cloudup.com/icRJXZ7i6Yg
Targeting (country removed): https://cloudup.com/idq4cx96oJg

1. All ads in facebook still link to my tracking domain
2. Tracking domain works fine when testign affiliate link
3. Clicks showing up in dashboard of affiliate network but pretty much the same amount seen in Voluum
4. My tracking domain is new so no data on mywot.com
5. Tracking domain CNAME set at namecheap

It seems like I'm losing a lot of clicks before they reach my tracking domain so what else can I check to make sure things are configured correctly?

---

Your domain is new, and you waited at least 24h before sending traffic I hope? (for DNS updating)

---

I noticed this behavior too. After investigating I saw that Facebook uses their own redirecting links before the users actually leave their site. So the flow is Facebook Ad (or any link on their site that goes outside) -> Redirect link (Something like https://facebook.com/l.php?u=....) -> Your link

So they probably track the click on the ad, but users might not get through the redirect link and reach your link. This usually happens very fast and you can't even see it on a good internet connection.

You said Website Clicks, but for the record, depending on the campaign type, not all the Click are clicks to your website (some of them are clicks on your image, video, post, etc.)

---

If it says website clicks it should be stating the external link clicks only.

Is the country a T2/T3 country with quite variable internet quality? A lot of clicks can get lost just due to network transit and poor connections.

Secondly, sometime FB blocks links that it deems suspicious with a gateway page - the "are you sure you want to click this" one.

If this is happening it's probably a domain flag based on name or TLD or similar, e.g. trackclicks.info might flag... we really don't know how FB works on this front. I know bit.ly links can block as do IP-based addresses.

Try previewing your ad in the news feed and clicking it.

---

i waited more than 24 hrs but i created a new domain and im waiting again just in case its an issue with the domain

i noticed that link too, but it seems like im losing a ton of clicks before it even hits Voluum.. the click loss seems much higher than it should be.. im at 2 conversions on $35 spend for yesterdays traffic


I would say its a T2/T3 country but the click loss is much higher than it should be I would think.. comparing the click loss to friends website clicks i have about 500-600 less clicks in Voluum. As for the 2nd part, i think this may be my issue since i clicked my own ad earlier and im getting: https://cloudup.com/ixNAl4nxWzm .. im not sure what would cause this since its a brand new domain so i dont know caused the issue. i created a new domain so ill test and see if it works

---

Is there anything inherent to the domain that might flag it e.g. "track" "click" "info" etc?

Try making one that's generic like "purplegenders.com" which couldn't possibly through up a domain name flag.

The other possibility is the back end URL flagging it. Make sure no ads being submitted ever go to an affiliate link at all in any circumstance. Once ads are approved, switch in affiliate links but with intelligent rules to send FB's bots not to the affiliate link (e.g. if country =/= X --> direct offer URL and if ISP = Amazon Technologies, Websense, Facebook, Digital Ocean, etc. ---> direct offer URL).

---

any updates? I meet the same issue.

---

Are you using Cloudflare or other CDNs ?

---

I'm having the same issue last night too. Out of no where I spent $170 and only had a couple clicks....
Was there an algorithm that just happened? Can someone investigate?

Let me know thanks.

---

ggpaul,r u using any geo redirect in your ads?

---

I had "trk." and i tried "track.domain.com" today.. today i got 0 clicks when it was suppose to start sending traffic over 9 hrs ago and while the ads are being approved I have them going to a lander with no affiliate links.. also ahve the rules in place to redirect facebook ISPs and i have all the countries the offer doesnt allow going straight to the google play page

No CDNs at all but tomorrow I'll try a new tracking domain + hosting the lander domain on another server.

---

@nyc, your new domain is flagged again?

---

Im curious as to why you would wait 24 hours on a new link?

---

It depends on your luck, but you can get anywhere between 0 and 24 hours delay from the nameserver change at the registrar as this gets pushed to the root nameservers.

For me, usually, as long as I don't try to resolve the domain and I change nameservers as soon as a I register, I get negligible delay. But it can't be 100% relied upon.

---

Use a third party dns service and it is almost instant. I can buy a new domain and get it setup in under 15 mins including dns propogation. Only need to wait if your using registrar dns as they are slow.

---

hey guys I'm wondering if anyone else is facing this issue. I setup a new business manager account over the weekend (I dont even have a personal account).

I followed all the steps including setting up a simple lander with CTA, redirecting all out of geo/out of device/FB ISP clicks direct to the play store with no affiliate link. 12 hours after apporved I put in the direct link while keeping the above rules in place.

All ads were approved and the tracking url and landing url Im using are both new and are in the format of "topmobileapps.com".

FB is saying i got 350+ clicks but Voluum showing like 20. Did I mess up by uploading too many campaigns at once? Not sure how to fix this.

If other people want to get a skype group going maybe we can figure this out together.

thanks,

---

Of and if it helps my landers are all hosted on CDN.

---

Facing the same issue. My links are getting flagged before, during, and after the creation process on my business account. I am troubleshooting with changes in copy, image, domian, FB Pages, even changing biz accounts...Same issue.

We are dealing with Facebook changes to the Link Shim:
https://www.facebook.com/notes/faceb...50492832835766

---

Having the same issue. I've attempted troubleshooting it every which way, but still the same outcome.

Obviously this isn't an isolated incident.

---

http://www.dnsmadeeasy.com/ is a good one if you are looking for a good dns provider

---

Man, this seems rough!

I'll let you know if I see similar behaviour.

Another testing point: try a Thrive install instead to see if there's an issue with FB and Voluum.

---

We had that at Imobitrax and our own tracker as well.
http://stmforum.com/forum/showthread...-discrepancies!

---

How did you attack the problem?

It seems that new ads are getting harder and harder to create. Ads with history can be duped so far without a problem.

I went through many combinations, reusing old domains, using new domains, using new tracker URL, images, copy, FB pages (old/new), creating different ads at a time, diffrent accounts, etc. Nothing too promising as of late. Still have more things I am testing though.

---

Actually we found only one solution yet - working directly with advertisers (DL), lol

As for cpa networks:
We once asked our affiliate manager to turn off all the geo redirects for 1 app install offer. He said - its done. So we launched this app install (DL, with affiliate link). And it worked! FB did not see that it was app install and we easily promoting this app install still, direct linking. So we asked our affiliate manager to turn the redirects for other offers too (to make the same set up, as for that 1st offer), but he says he can not do it. I dont know why he says so, but it seems like he does not understand what we are talking about, though they did smth with that 1st offer and it still works. So we think it is all about the redirects from the cpa networks side. But we still cant find the answer.

Im not sure if it helps, but, here how offers look like in "wheregoes". Both offers from 1 cpa network. The 1st offer, that works, show 2 302 redirects. All the other offers, that do not work, show no redirects and do not show the final destination (google play).

---

I noticed the same with one of my "Clicks to website campaigns" - FB was reporting just over 1600 clicks and the tracker was showing just 238. It turns out it was because my new domain was flagged and users were reaching the warning referenced above - It turns out you still get charged whether or not the user clicks "Follow Link".

As Zeno said above, preview the ad in the news feed and click on it, if you get that warning then there's your issue.

---

Doesn't this problem will kill any affiliate campaign unless it's your own offer/site?

---

It's all about controlling the click flow.

As long as you use a non-blacklisted URL (easy to know if that's the case...) and control the back-end to go to a safe page, you will never run into any problems.

I'm 100% sure Facebook modifies ads when it detects the app store destination. Seen it too many times and there's no other explanation for direct-linking causing the adverts objective to change.

If you direct linked to an affiliate link and it didn't do this, my money's on the affiliate link sending them to a blank page or to a market:// link that their bots don't process the same as the http:// app store link that desktops use.

Usually you'd never run into the above nuance since you'd be foolish to ever direct link to an affiliate link unless it was the advertisers directly, and even then I wouldn't sacrifice tracking.

---

Home > Paid Traffic Sources > Facebook & Instagram