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New book by author of "Cashvertising" (4)

12-25-2014 01:09 PM #1 Gabreeze (Member)
New book by author of "Cashvertising"

Aloha, STM'ers

I've just noticed that there's a new book by Drew Eric Whitman . Has anyone read it?

http://www.amazon.com/BrainScripts-S.../dp/0071833609

12-25-2014 01:25 PM #2 William Yang (Senior Member)

it seems it's a good book,but i need to read Cashvertising first i think.lol

12-25-2014 04:02 PM #3 shakedown (Member)

Whereas Cashvertising focused on advertising, BrainScripts focuses on using those same tested psychological principles for person-to-person sales.

Seems like its more for in person sales but probably still worth a read.

12-25-2014 05:37 PM #4 bbrock32 (Administrator)

I don't have high hopes since it will be hard to beat Cashvertising but will still add on my list of books to read.

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