Home > Technical & Creative Skills > Tracking Campaigns

is thrive better than voluum? (16)


12-18-2014 05:31 PM #1 guillermo (Member)
is thrive better than voluum?

What do you guys think?

when dealing with pops traffic Voluum might get too expensive for some of us

What's your experience with Thrive?


12-18-2014 09:07 PM #2 dominaweb (Member)

I didn't test Voluum. But definetly I'm in love with Thrive.

This software is ver flexible and is a fact that this app was developed for affiliates!

Cheers for Thrive!

The best option for affiliate marketers!!!


12-18-2014 09:23 PM #3 jennatalia (AMC Alumnus)

Voluum costs $0.03CPM. (0.00003 per impression).

Is your pop traffic that sensitive?


12-18-2014 11:10 PM #4 gravityclicks (Member)

Voluum has a nicer UI - drill downs etc works better, cleaner etc, can do some additional sorts on things like mobile os versions etc which is valuable for optimizing.
I left them because I personally have had a few issues with their reporting not being accurate while "developers were working on it" I've also had click ids go out for one campaign and then fire conversions on another. The nice folks at Voluum assure me this isn't possible, however, this happened to me. It is a pain when you don't have access to the raw data. You're at the mercy of their tech support. That being said, I have friends who continue to use voluum throwing significant volume of pops to it, are quite happy with it, and have never noticed the issues I had - but after my personal experience I had to find something else.

Thrive is cheaper, but you keep your data and you can pull anything you want from it if you want to roll up your sleeves. It's all there in your own db. The reporting is a little light - for example if you wanted to see what your conversion rate was on Android 4.x versus Android 3.x versus Android 2.x you cannot do this from the UI and need to jump into the database and do a couple queries in mysql. The only graph they have is the 90 day rolling window of all your campaigns lumped together. While the graph is pretty, it's also pretty useless. The rest of the reports are just tables, so for the visual person, you need another tool to look at the data. But to be fair, most of the reports you do need are right there to make "most" of the decisions for optimizing your traffic. Also if you want to pull a day parting report on a zone / web id you cannot, it's either a zone report or a day parting report (whether or not there's a ton of value in that type of report is opinion, the fact is in voluum you can pull this, but in thrive you cannot.) I think over time they will offer more reporting functionality - but Voluum has a little more of this covered. If you run a lot of campaigns and a lot of countries, then Thrive lets you do some grouping and tagging on campaigns / offers / landers / etc which makes setup and analysis a little cleaner and easier.

If you're cutting over from voluum to thrive, and you use things like device name / device type / device model in your landing pages and get these passed to you from voluum, thrive passes the data a little differently than voluum so you'll need to get your javascripts updated in your landers.

From a speed of redirect / traffic forwarding aspect, I didn't measure it. They both pride themselves on being fast at forwarding the traffic, however, I don't know how to measure the speed and compare them but I think that would be an interesting test. Clearly the type of box you use for self hosting Thrive will impact the results.

Personally, I'm going to stay with Thrive, the tech support is responsive, and while the frequency is a bit of a pain, they're rolling out easy to apply updates on a regular basis and seem totally engaged with supporting and improving their product so it's only going to get better.


12-18-2014 11:55 PM #5 ThrvTrkr (Member)

@gravityclicks

Thanks very much for the detailed feedback on this.

The guys at Voluum have built an awesome product, and I have to commend them for that. Thrive is the underdog right now, and we'll keep working hard to improve our product and services to compete and fill any need.

In response to a few things:
1) Drill down reports - yes, I know this is not as easy as it should be right now for drilling down on individual campaigns, but we will have that available soon. We can, however, drill down across any number of combined campaigns.

2) OS versions - we will have this within the next few weeks with a new vastly improved infrastructure.

3) We will be adding graphs in the next few weeks as well to each campaign to improve the visualizations.

Like you mentioned, we're very passionate about our product and will continue to improve it based on feedback such as this as quickly as possible.

Thanks for the support guys!


12-19-2014 02:45 AM #6 zeno (Administrator)

I could spend an hour or two writing a report on the pros and cons of both platforms. Overall, they are both remarkable platforms that blow the older tracking systems out of the water (at least in my opinion!).

Hoorah for tech/tracking evolution!


12-19-2014 09:42 AM #7 andrius (AMC Alumnus)

Can't agree more with everything that's been said. Indeed, some useful graphs are missing, such as campaign overview within defined time frame, but overall experience is really positive.



Quote Originally Posted by gravityclicks View Post
Voluum has a nicer UI - drill downs etc works better, cleaner etc, can do some additional sorts on things like mobile os versions etc which is valuable for optimizing.
I left them because I personally have had a few issues with their reporting not being accurate while "developers were working on it" I've also had click ids go out for one campaign and then fire conversions on another. The nice folks at Voluum assure me this isn't possible, however, this happened to me. It is a pain when you don't have access to the raw data. You're at the mercy of their tech support. That being said, I have friends who continue to use voluum throwing significant volume of pops to it, are quite happy with it, and have never noticed the issues I had - but after my personal experience I had to find something else.

Thrive is cheaper, but you keep your data and you can pull anything you want from it if you want to roll up your sleeves. It's all there in your own db. The reporting is a little light - for example if you wanted to see what your conversion rate was on Android 4.x versus Android 3.x versus Android 2.x you cannot do this from the UI and need to jump into the database and do a couple queries in mysql. The only graph they have is the 90 day rolling window of all your campaigns lumped together. While the graph is pretty, it's also pretty useless. The rest of the reports are just tables, so for the visual person, you need another tool to look at the data. But to be fair, most of the reports you do need are right there to make "most" of the decisions for optimizing your traffic. Also if you want to pull a day parting report on a zone / web id you cannot, it's either a zone report or a day parting report (whether or not there's a ton of value in that type of report is opinion, the fact is in voluum you can pull this, but in thrive you cannot.) I think over time they will offer more reporting functionality - but Voluum has a little more of this covered. If you run a lot of campaigns and a lot of countries, then Thrive lets you do some grouping and tagging on campaigns / offers / landers / etc which makes setup and analysis a little cleaner and easier.

If you're cutting over from voluum to thrive, and you use things like device name / device type / device model in your landing pages and get these passed to you from voluum, thrive passes the data a little differently than voluum so you'll need to get your javascripts updated in your landers.

From a speed of redirect / traffic forwarding aspect, I didn't measure it. They both pride themselves on being fast at forwarding the traffic, however, I don't know how to measure the speed and compare them but I think that would be an interesting test. Clearly the type of box you use for self hosting Thrive will impact the results.

Personally, I'm going to stay with Thrive, the tech support is responsive, and while the frequency is a bit of a pain, they're rolling out easy to apply updates on a regular basis and seem totally engaged with supporting and improving their product so it's only going to get better.


12-23-2014 01:58 AM #8 atom64 ()

i like the object way of data handling in Thrive
you save your data once and use it on multiple places as much as you like later on
also its self hosted and has modern tech in the hood which totaly outperform cpvlab
everything looks organized clean really love it


05-08-2015 04:29 PM #9 Mr Yaz (Member)

Any chance Thrive supports - Traffic Source Timezone tracking? I.E. Voluum sets the account to one time-zone but then I can't exactly line up my costs b/c there's often different timezones my traffic sources operate in..


05-08-2015 04:58 PM #10 ThrvTrkr (Member)

Quote Originally Posted by Mr Yaz View Post
Any chance Thrive supports - Traffic Source Timezone tracking? I.E. Voluum sets the account to one time-zone but then I can't exactly line up my costs b/c there's often different timezones my traffic sources operate in..
We will be implementing time zone switching for all tables in about a week.

Any time zone can be selected from a drop down from any of the tables.


05-08-2015 06:43 PM #11 panthary (Member)

For newbies: Voluum > Thrive > P202
For experienced: Thrive > Voluum > P202


05-18-2015 05:26 AM #12 edwinly (Member)

Is there anyway for Thrive to do a whitelist for the Cloaking option at this moment?


05-18-2015 11:54 PM #13 ThrvTrkr (Member)

Quote Originally Posted by edwinly View Post
Is there anyway for Thrive to do a whitelist for the Cloaking option at this moment?
As of the update we sent this morning, YES, you can!

You can whitelist or blacklist with any of the available rules now.


05-19-2015 12:47 PM #14 atom64 ()

Quote Originally Posted by ipyxel View Post
As of the update we sent this morning, YES, you can!

You can whitelist or blacklist with any of the available rules now.
hm i updated to latest version and dont see any difference ?
where is this setting ?


05-19-2015 05:43 PM #15 ThrvTrkr (Member)

Quote Originally Posted by atom64 View Post
hm i updated to latest version and dont see any difference ?
where is this setting ?
You should be able to see this:
http://stmforum.com/forum/showthread...l=1#post225084

If you don't, then clear cache/cookies or try it in Chrome Incognito Mode.


05-20-2015 03:50 PM #16 AlexAdsbridge (Member)

Hey guys,
Be sure to check out a strong player on the market which is named AdsBridge and is highly competitive with other tracking solutions.

In addition to the advanced tracking functionality our competitors have, AdsBridge offers a wide range of killing features: landing page builder, library of ready-to-use LP templates, offer's daily capping, unique user detection, multi-currency option, multi-user access and much more!

Unlike other SaaS trackers, we do not charge for clicks or conversion, only visits are counted.

Try AdsBridge and make the right choice! Good luck.


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