Home > The Newbie Zone > Questions and Answers

why landing pages?why not apk? (3)

12-12-2014 05:56 AM #1 lsshi8947 (Member)
why landing pages?why not apk?

Hi Guys!

I am Forest who just started to learn AM and go through STM. During my learning , I have the following questions:

1. Landing page is strongly suggested , why?
as I assume, a landing page will make users click one more time to get the app. This will usually downgrade CVR.

2. In caurmen's cookbook, he suggested newbies start with GP offer, rahther than APK offer. why?
as I assume, apk offer has higher CVR. Most network love APK.

Looking forward to your reply! Thx for your help!

12-12-2014 06:30 AM #2 qureyoon (AMC Alumnus)

Quote Originally Posted by lsshi8947 View Post
....
1. Landing page is strongly suggested , why?
as I assume, a landing page will make users click one more time to get the app. This will usually downgrade CVR.
....
http://charlesngo.com/situations-whe...landing-pages/

12-12-2014 06:31 AM #3 iAmAttila (Veteran Member)

Try and compare direct link to gp, via landing page and apk. I know mobogenie has apk and gp campaigns. Then compare the results. Data will tell you what is the best.

Home > The Newbie Zone > Questions and Answers