Hey guys,
Is it worth testing mobile content offer/pin submit (1 click flow, mo flow) on traffic sources like Airpush/Leadbolt where all their traffic comes from app? I know I should be testing to find out but if it's a bad move then maybe someone can help me save a few hundred bucks.
Do pin submits convert on app traffic? Fact. Big yes.
Absolutely they do.
This shouldn't even be a question though, you always need to test this stuff.
Everytime you don't test due to a guess/theory you have, you lose out on a potential $X,XXX,XXX!
Thank you guys for the input. I am going to test but should I start with low payout offers first? I don't have a huge budget to test with, around $2.5k. A lot of people are saying lower offer payouts usually convert at higher rate. Does this apply to game subscriptions as well? Assuming both are 1 click flow, one is Brazil ($1.50 payout) and one is Italy ($8 payout) for example.
Low payout offers are suggested if you start on a low budget.
You can gather more data and gain some experience without spending a fortune.
And in your example yes it does apply, I would go with the Brazil offer.