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PPC management companies running Facebook Ads (7)


12-08-2014 08:34 AM #1 adlicious (Member)
PPC management companies running Facebook Ads

Hey!

Wondering if any of you guys have worked with PPC management companies handling your Facebooks ads accounts and possibly even your campaigns. If so, what have your experiences been like? Anything that could've been better?

Reason I'm asking is I'm planning on setting up one - clients would post-pay, we'd use our ad accounts so they wouldn't have to worry about getting theirs suspended etc. The average I've seen charged is 10% of total ad spend, I believe I could lower it down to 5% and even provide a 1st month free for STM users if anyone was interested


12-09-2014 08:24 AM #2 zeno (Administrator)

So you want to set up an agency that handles FB campaigns for clients?

Are you sure post-pay is the best option here? Running a trial period then moving to performance-based prepay seems like a better option for cashflow and such, no?


12-09-2014 12:21 PM #3 adlicious (Member)

Yep. How about something like post-pay every $1000 or so? I'm anticipating that many companies would buy into the post-pay system more easily.


12-09-2014 12:27 PM #4 milobanski (AMC Alumnus)

Just think about how much money you might have to invest up front for your clients before seeing any $$$ yourself. And also consider client payment terms + payment mentality these days. Were you thinking 'due upon receipt'? Or 'net X'?


12-09-2014 04:23 PM #5 adlicious (Member)

Was thinking "due on receipt", so if the company doesn't pay up their bill I wouldn't continue their traffic until the bill is paid. I'd do a proper screening and review process for the companies though to avoid bad apples. I do realize the up-front investment though and I can take a loss here and there

One of the reasons why I'm considering all this is also because I have a good and constant flow of Facebook accounts for advertising and I know this can be a problem for some. So the clients wouldn't have to worry about account suspensions etc. on top of ad creation and setting up campaigns.


12-10-2014 04:11 AM #6 zeno (Administrator)

Hmmm, but do you think the legitimate, trustworthy clients that you want (i.e. not bad apples) are also those who have account troubles?

If I was a legitimate advertiser running fully compliant and I lost an account, I would contact Facebook and resolve the issue.


12-10-2014 05:37 AM #7 adlicious (Member)

Yea, solid point. There's still the need for some companies for someone to create and manage campaigns aside from that.


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