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jargon glossary & pre-flow? (2)


11-19-2014 10:04 AM #1 certainchance (Member)
jargon glossary & pre-flow?

Hey guys,

I've got a few questions around the industry jargon that affiliate managers and everyone else uses.

Glossary?: Is there a glossary of all the jargon and abbreviations somewhere? I tried googeling a few things but could not find much.

Preflow?: One of my affiliate managers asked me what my pre-flow is? (Just a bit of background: I'm promoting a mobile offer, have created all my banners & gotten them approved). Now he is asking me what my pre-flow is.

I could ask him directly but I prefer to ask you guys so I don't come across as a complete newbie (which I totally am but still...)

Thanks!


11-19-2014 10:25 AM #2 zeno (Administrator)

This has a fair amount of stuff - http://stmforum.com/forum/showthread...n-the-IM-World

By pre-flow they probably mean just the lead up before users get sent to your affiliate link, e.g. traffic source -> banner -> LP -> affiliate network.

I'd just answer with direct-linking or that your using a lander. A rather odd question/wording for a mobile app offer in my opinion.


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