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Traffic arbitrage - Some questions form a noob ? (3)

11-17-2014 05:38 PM #1 globy14 (Member)
Traffic arbitrage - Some questions form a noob ?

Hi all,

I have read about traffic arbitrage in this post: http://stmforum.com/forum/showthread...ay-and-Beyond/

I think this is VERY interesting but i cant understand some things.

I have done the research before asking.

I understand that the logic is Traffic source ---> Voluum (or other) ----> TYZ (or other).

The goal is the RMP to be greater that the CMP.

But.

1. How do you buy traffic. I use decisive and for all campaigns, i need to upload banners with my targeting. So is creative something i need? I guess i need TS that requires no creatives ?
2. Since we utilise the offers YTZ of Redirect is displaying to the traffic we sent to them (that we do not manage or see), do we have to select offers? If not, where do we target traffic to ?
3. If could someone describe a simple setup with an example, that would be great.

I know these are noob questions, but i didn't manage to find any answers as most take most of them for granted

Thank you all,
G

11-17-2014 06:11 PM #2 jennatalia (AMC Alumnus)

1) Direct navigation, popup, pop under, skimming networks. This is a method that favors direct-linking offers. The only creativity required is where you find your traffic.
2) No. You look at what has been converting for yourself, and you adjust your traffic buys to maximize conversions

11-17-2014 06:13 PM #3 globy14 (Member)

@jennatalia thanks (and sorry for the pm :P )

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