Exoclick + French Dating. What am i doing wrong? (1)
Hi guys,
I'm pretty new to AM. Started about 3 weeks ago with a couple of sweetstakes offers at yeahmobi with 0% ROI.. Then tried some memory/mobile cleaner offers with 20% ROI (traffic from airpush & buzzcity) and finally went to adult dating.
Decided to concentrate on this niche and have seleted exoclick as my primary traffic source (traffichunt as secondary just to compare them).
French mobile offer has been selected at clickdealer with $3 payout (SOI).. translations were made, 2 LPs were redesigned and rewritten. 1 new LP was created from scratch (so we had 3 angles). there were 2 designs for each LP - softcore and hardcore..
Spent approximatly $180 buying banner ads (300x100) at exoclick and finished with 31% ROI ($180 spent, $63 earned).
I've tested a couple more sources at exoclick. eg redirect, instant message, In-Video etc etc etc.. extra ±$10-15 for each of them. either no traffic or just got an awful ratio (mostly close to 0%). large banners were also tested for mobile traffic and the ratio was horrible as well.
so for 2 main campaigns (premium placement and RON):
1mln impressions -> 2500 clicks received -> 400 went to LPs, 21 convertions received.
i've tested almost 30 banners.. weird, softcore, hardcore, blue on write, white on pink.. omg, there were donzen of ideas..
and average CTR was 0.18-0.20%.
i've found a couple that made me %0.28-%0.32 after some optimization (disabling languages, sources, devices, OS etc etc etc) but i couldn't receive any decent amount of traffic after applying these settings.
i've paid $0.13-$0.20 for 1000 impressions and this made my eCPC close to $0.07 (price per click).
it's easy to figure out that if 1 sale/conversion is made by 150 clicks, it's price is $10 (0.07*150).. and the payout is $3.. so this proves what i said earlier = 30% ROI 
here come the questions -
1) is 0.20%-0.30% normal for 300x100 banner @ tube sites?
2) is $0.07-$0.10 eCPC normal for adult banners? What numbers do you have at exoclick? I was expecting to see $0.01-$0.02.. this would make my campaign profitable )
3)
CPV is 14-15%
CTR is 5-7%, depends on campaign.
eCPC $0.07+
what should i start with now?
i won't give up, but got no ideas where to move now. gonna stay in this niche and with this traffic sources..
4) but i suppose that exoclick may be not the best choise for adult dating offers.. is it?
5) how is that possible to get a decent amount of french traffic at exoclick?? probably i'm doing something/everything wrong? i can't increate CPM to 0.5 as my eCPC is horrible even when CPM is 0.15
thank you in advance for any ideas.
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