Home > Questions and Answers > General Questions

What is classed as good volume? (10)

11-12-2014 09:42 AM #1 mjr1984 (Member)
What is classed as good volume?

Hey guys,

I just emailed my AM asking what the volume is on the offer he recommended for me and I am waiting for a reply, the earnings per click is 34 cents (was 40 cents the other day). Is 34 cents EPC too low (should I stay away?) regardless of the volume because it might be tough for me to get CPC lower than that when starting out on POF.

Also what is classed as good volume? 50+ converted leads per day?

I don't want to throw money away making silly mistakes.

Thanks

Martin

11-12-2014 09:54 AM #2 caurmen (Administrator)

Ignore network-wide EPCs, by and large. They're a very misleading figure, particularly as they don't take into account traffic source. EPC from organic search traffic, for example, will be waaaaaay higher than EPC from mobile ads.

Number of leads on the offer - it depends on the payout to a certain extent. Can you give us more info on the offer?

Any steady volume is a good sign, though - what you're looking for is proof that the offer actually converts and other people are running it.

11-12-2014 10:02 AM #3 mjr1984 (Member)

Quote Originally Posted by caurmen View Post
Ignore network-wide EPCs, by and large. They're a very misleading figure, particularly as they don't take into account traffic source. EPC from organic search traffic, for example, will be waaaaaay higher than EPC from mobile ads.

Number of leads on the offer - it depends on the payout to a certain extent. Can you give us more info on the offer?

Any steady volume is a good sign, though - what you're looking for is proof that the offer actually converts and other people are running it.
Thanks for replying - http://www.peerflyoffers.com/offer.php?id=14788

11-12-2014 11:23 AM #4 caurmen (Administrator)

Hmm - I'd look for 50 leads or more a day as a good sign, but probably test it more or less regardless - just cut it early if it isn't performing (around $32 spend).

11-12-2014 11:30 AM #5 mjr1984 (Member)

Quote Originally Posted by caurmen View Post
Hmm - I'd look for 50 leads or more a day as a good sign, but probably test it more or less regardless - just cut it early if it isn't performing (around $32 spend).
Thanks mate, I am glad you said that. It seems worth a test but it doesn't seem worth spending a lot on testing.

Do you have a way of deciding how much to spend on testing an offer?

11-12-2014 02:14 PM #6 bbrock32 (Administrator)

I generally like to spend 5-10x the offer's payout when testing.

There are cases when I can spend much more when I know others are making the same offer work well.

11-12-2014 04:30 PM #7 mjr1984 (Member)

Quote Originally Posted by bbrock32 View Post
I generally like to spend 5-10x the offer's payout when testing.

There are cases when I can spend much more when I know others are making the same offer work well.
Thanks bbrock32, The payout is $8 and I have deposited $100 ($80 after tax) so I won't need spend anymore than that.

11-15-2014 12:11 AM #8 stackman (Administrator)

^^ That should give you a sufficient test. It REALLY depends on how you're promoting it. The angle/landing page etc.. BUT in general 5-10x payout is good.

If you get 8 leads at $8 (or something around that) keep going. Also watch your stats, look for trends. You can kill 1 placement and 2 banners and instantly break even sometimes. So make sure you're watching specific variables closely before deciding it's the offer thats the problem.

11-19-2014 06:59 PM #9 mjr1984 (Member)

Thanks Stackman

11-23-2014 10:26 PM #10 cmdeal (Veteran Member)

Good volume is heavily dependent on the industry, product and offer. For certain products, 5 conversions per day can be great volume. For others, 500.

Home > Questions and Answers > General Questions