Hi guys,
A bit of background information on me, last year I had great success promoting diet pills on Bing ads and promoting garcinia on Facebook. But both of these traffic sources slapped me hard. Bing kept having quality score issues and facebook banned my accounts. So I went back to a 9-5 job.
Recently I have been inspired by reading articles mainly from Charles Ngo and Benjamin Yong and have decided to tackle mobile CPA marketing.
The network I will be working with is ClickDealer and the offer will be [WAP] DU Speed Booster Global Except 27 GEOs. I will be using TapIt as my traffic source
Stayed tuned..
Welcome, will be intresting to follow, many are in same seat as you . Thumbs UP Mate!!
1) Welcome to STM, glad you are taking action
2) Instead of just using clickdealer, throw in F5 in the split test - it's always a must to split test the same offer on different networks
3) Tap it sounds good, the only q is what are their minimum bids in the geo you want to target? Did you get a CR report from the network to get a basic idea at what CR % it converts in that geo? GOLDEN TIP: This can help you establish what others are doing, so you know if the minimum CPCs on TAPIT justify it as a traffic source.
So i have been taking action and my first goal is to just get my feet wet before profitting.
Thanks guys for advice. I will be split-testing with app flood for the time being.
So heres whats happened so far.
I am using the DU Battery Booster offer with a payout of 25c. On TapIt my CPC at the moment is 4c. I am targeting WiFi in HongKong as Tapit had no traffic for a carrier there.
I am using banners with ''Battery draining too fast?" and similar angles. I also am using a landing page.
STATS...
41,452 impressions, clicks 203, CTR 0.49% CPC 0.04 Total cost $8.12
Clicks to LP is 20...... with 5 conversions.... payout $1.25
Negative ROI at the moment. Investigating the problem. It seems its the Landing page, or the connection between traffic source and the LP? and also CPC is to high??
You'll need to substantially increase lander CTR and CVR if you want to make money with your current ads and CPC.
If you had a 100% conversion rate you would have $5 in revenue and still be in the red.
Work on bringing up ad CTR, testing other angles, split-test direct linking vs your lander, etc.