3 Month Window of Opportunity in Pay Per Call (11)
Our Distribution Manager, Jon Belliveau, wants to alert everyone to a 3 Month Window of Opportunity in Pay Per Call, with Health Insurance.
For 3 months of the year Health Insurance becomes one of the biggest verticals in pay per call. The reason being is that from November 15th 2014 to February 15th 2015 there is an "Open Enrollment" period for obtaining a Health Insurance plan, make changes, etc. If people miss this window, they need to wait until the following year.
A key point of success with promoting this is the "Affordable Care Act" (also known as Obamacare) which requires most Americans to obtain Health Insurance coverage or pay a large fine. Everyone with over $27,000 of household income that have not experienced any major life changes (loss of job, divorce, etc) are required to have Health Insurance under the Affordable Care Act. On a positive note, some people may qualify for tax benefits to help subsidize the costs.
So basically, people are being forced by the government to get Health Insurance coverage or receive a penalty. The problem is that many Americans still do not understand Obamacare, how it affects them, or when the open enrollment period starts and ends. Because of this there is confusion, which results in a TON of online traffic through Search, Social Media, Email, PPV, Display, and more.
With Open Enrollment beginning on November 15th there is still time to do your research, and make sure you are prepared to take advantage of this massive opportunity.
If you have any questions, feel free to add Jon on Skype - RingPartnerJon or email him at jon@ringpartner.com.
sounds awesome!
Awesome info man $!!!
Definitely a huge opportunity. Best to start early on this one so you have your campaigns dialed in by the end of the 3 month period. The last week of open enrollment is where the real $$$ is, it's confusing as Mike said, so naturally, people procrastinate and there is a massive spike at the end of the enrollment period.
Its important to also know that open enrollment from November to late December is strictly for a select demo. I believe you need to be 65 and older, have a serious illness, or a disability. After December, it opens up to the general public. There may be a few additional specifics to consider as well so be sure to do your research!
- Taylor
Just signed up to Ringpartner. Hoping to get approved soon 
Fantastic! Please reachout to distribution@ringpartner.com if you are not called soon. Also we have a new dashboard and any feedback would be greatly appreciated.
- Taylor
How did everyone do with health insurance this year? It's definitely a seasonal offer.
It has to be one of the most seasonal verticals out there. Huge traffic in open enrollment months, not nearly as much lately.
Just bumping this thread, get your health calls ready, open enrollment is coming back woohoo!
Have to agree with Eric - open enrollment is an exciting time. There is really significant call volume up for grabs for any affiliate interested in tackling this vertical. Google call only ads work great and if you have a premium website focused on health insurance we can pay top dollar for those calls.
Open Enrollment starts November 1st so might want to test the waters now before the volume surge begins. Then there's three months to take advantage of.
- Todd
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