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Adult Web Site with some Direct Traffic - how to monetize? (13)


10-28-2014 11:00 AM #1 SergeiGlaukus (Member)
Adult Web Site with some Direct Traffic - how to monetize?

Hi,

I registered a domain and I already receive about 100 visits per day via direct entry. I was lucky, I guess.
yesterday I setup an adult site for the niche.

The analytics show that people are really engaged with the site.

Now I need to know how to monetize it.

Should I build an email list?

Create a community?

Should I go PPV or CPA?

How can I do SEO or other stuff to get even more traffic?

Thanks

Edit: sorry, I just realized this is in the wrong category...


10-28-2014 11:41 AM #2 matuloo (Legendary Moderator)

100 visits per day is nothing in adult, especially since you are getting mixed GEOs, so dont even think about monetizing just yet. It would be easier to give you some hints if you tell me what kinda site you actually plan to build on that domain. Is it gonna be a blog, tgp, tube ...?

Generally speaking, you need to reach 1000s of visitors per day in order to see some income, then again, this really depends on the type of site, what kinda keywords are bringing you organic traffic etc... I have a site that gets about 3000 visits per day and its making more money than another site of mine that has visits in 10s of thousands, it all depends on the type of site.

Once you get some traffic going, there are several options to monetize it. The easiest is to use some adnetwork like exoclick, plugrush, juicyads, ero-advertising ... and simply start displaying their banners, sell them popunders, mobile redirects ... redirects and popunders might hurt your SE rankings tho, so keep that in mind. In case you have some very niche specific traffic, you can try selling memberships to related sites.

You should create multiple ad zones on your site, and try to promote a bit of everything, so try selling memberships, run some dating ads, try cams in popunders ... in order to squeze every last drop of possible income, you will need your own adserver, or some scipt that will be able to GEO target your ads and show language specific banners/offers to every monetizable GEO, those you are not able to monetize yourselfs should be sent to some traffic broker. Sometimes its really easier to simply run some networks ads.

To give you more advice, I need to get more details from you regarding the site you are building there.


10-29-2014 12:55 PM #3 Finch (Moderator)

Unless the traffic is Norwegian or Aussie seniors, matuloo is right, you'll need a lot more of it to generate any decent cash.

It really depends on the context of the domain.

When you say direct entry, do you mean a typo or an exact match that people are searching for?

If you know what the users are searching for, then your task of monetising gets a whole lot easier.

Although it also affects your ability to scale beyond 100 hits per day.


10-29-2014 01:28 PM #4 SergeiGlaukus (Member)

thanks for the replies, guys!

It's not a typo. People just enter the domain name into the browser.

Now the site is listed in bing and people come to my page via the exact phrase of the domain name less extension.
So the question is when Google will crawl it...
I thought about putting the pics and videos in torrents and distribute them with a link on tpb as well. Does that work?
What about twitter and tumblr galleries?

Watermarking the images and videos and upping to image hosters?

The traffic is mostly Germany, US, UK, NL and India. Some Aussie and Norway.

about the site:

it's a gallery and forum about the niche. But I am thinking about adding a tube, however it's still on shared hosting because I did not know how it would start off.
Should I confidently upgrade to a vps now?


10-29-2014 01:45 PM #5 matuloo (Legendary Moderator)

Exactly, there are target groups or lets say traffic types that are way easier to monetize than the rest. Its always easier to understand with the use of some examples, so let me show you just two of my sites that will demonstrate the difference really clearly.

1. www.pornadept.com - this is a so called "paysite review" site, I have it running for over 10 years already, there is some stable user base build around that site, returning visitors and it gets organic search traffic via keywords like : best porn site, paid porn site, membership sites ... and keywords that match the names of particular websites we have reviewed. So as you can easily tell, these are motivated buyers looking for more information about sites they are considering to join. Plus the regulars who return to the site to see what new sites we have reviewed etc ... As you can guess, this site delivers daily paid joins for years and year, even tho the site only gets about 3000-5000 visitors per day now. There are no ads on the site, I only send traffic to the pysites via links on the review pages and since the people are interested, large % of them actually click through to the reviewed sites.

2. www.smutmodels.com - this is a completely different type of site, something like a pornstar directory with photo galleries. This site gets 5 or 6 times as much traffic as the one in the first example. It also gets a large % from organic search, but the keywords are completely different. Here the people search for pornstar names, free content, free photos etc ... they are not looking for anything to buy, these are as we call them "fucking freeloaders" who wont buy shit even if you hold a gun next to their heads Well some of them would, but only a fraction. This site is full of ads, yet the surfers ignore them from the most part. Even thou this site gets 20 000 visits per day or more, the income is ridiculously small compared to the first site. I tried selling paysite memberships here, but the income was so low that I simply gave up and only monetize it with network ads plus the occasional membership sale that I get from time to time.

As you can see, you can either fish for a specific market of motivated buyers like I do with the first site, or use the shotgun approach, build massive traffic and profit from the volume. Its doable both ways, the first approach requires better planning, better content and a good selling strategy plus a lot of luck in terms of SEO since fuckin google actually started to prefer the second type of sites. So in a way, its easier to build sites around the free model (especially tubes) and go for volume, if you learn how to trade traffic properly, it can also help growing the traffic pretty fast. You will need to aim for at least 100 000 daily visits in order to earn any significant amount of money.


10-29-2014 01:57 PM #6 SergeiGlaukus (Member)

thanks a lot for your thorough response.

so whats the best seo strategy for the second model?
Twitter, FB (gonna be kicked), tumblr? what are the tips on adult seo?

as I assume the sites are NSFW I can not look at them until tonight. lol. still not living the lifestyle.

Do you have any more tips for monetization? I installed revive-adserver and started serving the first ads, just as you suggested. already made some pennies.


10-29-2014 02:17 PM #7 matuloo (Legendary Moderator)

Quote Originally Posted by erfolgskompass View Post
thanks a lot for your thorough response.

so whats the best seo strategy for the second model?
Twitter, FB (gonna be kicked), tumblr? what are the tips on adult seo?

as I assume the sites are NSFW I can not look at them until tonight. lol. still not living the lifestyle.

Do you have any more tips for monetization? I installed revive-adserver and started serving the first ads, just as you suggested. already made some pennies.
Its not easy to answer all the questions you asked, its a complex process that you have to figure out on your own from the most part

But just a few pointers :

1. SEO in adult is mostly about backlinks, so you need to get those. Obviously a link from twitter, FB, Tumblr all count too - the rumors are tubmlr doesnt really help cause those links are nofollow, but a link is a link
2. Twitter - if you can get a lot of followers, you can fuel traffic to your sites for sure, but its a time consuming process and your account will get flagged/suspended pretty often.
3. look at trading traffic, you will need a trading script and some "Feeder" traffic to kick start the trades - you can get it for cheap in plugrush, trafficholder and other blind/skimmed brokers.

... there is way more than that and its pointless to get into more details until you get your feet wet with it at least a bit ]

As for monetization, you basically have 2 options : monetize on your own by selling some product (paysite memberships, dating, cams or some other product like access to VIP section of your site) or sell the ad spots to ad networks or private buyers. There is nothing more you can do actually.


10-29-2014 04:52 PM #8 Gary (Member)

Some good knowledge bombs here and on other threads where you have potsed Matuloo, much appreciated


10-29-2014 07:02 PM #9 matuloo (Legendary Moderator)

Quote Originally Posted by garyp View Post
Some good knowledge bombs here and on other threads where you have potsed Matuloo, much appreciated
Youre welcome, I decided to post a bit more lately, especially in the adult section since I know a lot about it.


10-29-2014 07:08 PM #10 Gary (Member)

Quote Originally Posted by matuloo View Post
Youre welcome, I decided to post a bit more lately, especially in the adult section since I know a lot about it.
Yeah perfect timing for me, im starting my own foray into adult next week so will be great to get yor feedback on my follow along, sure it will be right up your street.


10-29-2014 08:56 PM #11 SergeiGlaukus (Member)

yeah thanks. I know I have to do my homework to get ahead with the site.

After your suggestions, I wonder if running the site totally on BTC and LTC donations like porndig.com works? that way I would have immediate payouts and increased comfort for the customers. That way the customers might share my site more likely.

What script are you using for www.smutmodels.com? I like it. I want a similar site! I see you don't do popunders, did you do split testing?

My major question is: how to monetize? in addition to the two mentioned methods, don't you think BTC donations like porndig.com would work too?

My second question is: what is the next step for me? install a trading script? do traffic sharing with plugrush? do twitter marketing? How do I get backlinks? Do Private blog networks still work?

sorry for all the questions.. I am just a little confused

Its probably too much to ask for a step-by-step manual. but can you recommend some further reading material to me?


10-29-2014 10:09 PM #12 matuloo (Legendary Moderator)

Sorry man, but what you are asking for is to get a complete business plan, this is going a bit beyond the help you can expect to get on a forum. Its like asking some member here to give you his placements/ads/offers

But anyways

- donations arent gonna cut it in adult, wikipedia is living of it but a pornsite wont. People visit porn sites to jack off, not to donate. You need to get traffic and sell something to it or at least sell the ad spots and let others fuck with the optimization. BTW : porndiq.com is full of ref links leading to paysites, so its not living of donations.
- as for the next step, I still didnt see your site, so I cant really comment.
- script on smutmodels.com is custom coded, but there might be similar solutions out there for sale.

As for reading further, its hard to find reliable sources, organic traffic doesnt have a set of rules as paid traffic has, so I really dont know what to recomend to you. All I know, I learned by trial and the famous hit or miss method


10-29-2014 10:28 PM #13 angry old lady (Member)

matuloo knows his stuff


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