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Question about setting up tokens in cpvlabs (2)

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Hi,
I am really confused on two things:

01) When setting up tokens how do I know if keyword parameter is keyword or placement. See attached 1

02) The token codes i use never seem to work Here is a set up for admoda. See attached 2

I am not really sure what is wrong. Maybe it is my url's in admoda?

When I look at the visitor stats I do not see any extra tokens. Am I supposed to be selecting extra tokens? See attached 3.

So 3 questions not 2.

Thanks guys. As I get deeper down the rabbit hole I realize this is going to become a bigger issue so I rather handle it now.

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If I'm not mistaken "Append Token" field is mandatory, below is example of Traffic Source listed in CPVLab.





I assume your token is not tracked because of the first issue. Once you fix that, you should be able to see your other token I guess.
It should be under "Custom Token"

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