Home > Paid Traffic Sources > Display / Media Buying

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is sitescout still a good place to cut your teeth? (15)

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A lot of the posts about sitescout are a couple years old and looks like there is not as much fuss made about them nowadays.

Are they still a recommended source for a newbie to media buying? My offer has a very broad appeal so I do not need laser targeted traffic.

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They are good in that they have a lot of inventory/volume, targeting, retargeting, etc.

But, AFAIK it's very easy to burn through funds quickly -- and often without getting much conversion data. Approval times can be slow, haven't heard great things about their support of late.

Bonadza is a good alternative, or BuySell Ads.

Someone more experienced with SS can chime in. I wouldn't really recommend it for a newbie - easy to set your wallet on fire and come out feeling like you learned nothing.

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Back in the day they had a LOT of bot traffic as well if you weren't careful with your placements, and doing a quick scan of the high volume sites they have available, I'd be surprised if that has changed.

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Main problem? You create a campaign and it gets approved 3 days later

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My fiance has a bakery that just launched their online store. I realized I had $250 sitting in sitescout, so loaded up some campaigns. I also sat there like a psycho watching the behavior of all of the users coming from almost ALL of the placements. I believe 99.999999% of the traffic I received was bot traffic. Incredibly suspicious/no human-like movement throughout the site.

Even if 99% of the people for some reason hated the site, the design, whatever, there would be some movement between pages.

I just want to add, I don't think the campaign I threw together briefly was a huge winner, but I was not looking for sales, just human activity.

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Wrong. You create a campaign and it gets denied 3 days later.

What a struggle... but good learning experience nonetheless.

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I haven't used SiteScout since Summer 2013, and the experience I had was similar to the above. Lots of very suspicious/bot traffic, and approval times were long.

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What's your recommendation instead of sitescout?

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I'm not sure I am the right person to answer that

But I'd say it depends on what kind of offer you are promoting...

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Sitescout were recently bought out by another company, that's when everything went downhill. They shifted their focus from being a DSP towards more of an agency.

If you pick a handful of placements, you can still make money there.

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@hiro99 - what sort of offers are you promoting? There are lots of good traffic options out there...

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Mainly using it for retargeting "white hat" sites in Asia. Get similar rest from perfectaudience as I do with sitescout was just owndering if there was better out there

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@caurmen I plan to promote a CB healing offer, can u advise, knowing that I am skeptical since I discovered that one of my geo-targeted campaign delivered clicks which werent from the geo targeted ?!

Thanks.

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I don't have any good experience with them, always struggling to get traffic for INT countries there, even if I select 2000+ sites for placements I never get much impressions even if I bid high CPM

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What country and what CPM were you bidding? CPMs on display can be very, very high in T1 geos. E.g. $20.

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