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Voluum Postback - Would this work? (8)


10-21-2014 04:20 PM #1 amaranthe (Member)
Voluum Postback - Would this work?

I'm trying to figure out how to setup a Voluum postback on cake, to fire back two pieces of data:

A) Voluum Click Id

B) The click id from my traffic source - Adcash



This is the postback:

http://rr4ty.trackvoluum.com/postback?cid=#s2#

Is it possible to add #s3# to this postback url? how would it look?



This is my affiliate link in voluum:

http://k3j27s9ve7.com/?a=123459&c=115&s2={clickId}&s3={var1}


Cheers


10-21-2014 04:58 PM #2 jennatalia (AMC Alumnus)

You'd have to combine them both into one id.

But can't Voluum capture the click id from your traffic source and store it as part of the click record in Voluum's own click id?


10-21-2014 06:05 PM #3 amaranthe (Member)

I would imagine so, but not 100% sure on that

Just trying to resolve this with Voluum support at the moment but sometimes I find they don't seem to understand what I'm trying to get at.

If I figure it out with them, I will post here

Quote Originally Posted by jennatalia View Post
You'd have to combine them both into one id.

But can't Voluum capture the click id from your traffic source and store it as part of the click record in voluum's own click id?


10-21-2014 06:25 PM #4 jennatalia (AMC Alumnus)

The whole point of Voluum tracking is to pre-load the data before sending the click to the offer.

If the click converts, then you can refer back to the pre-loaded data that generated the click. Adding data after the fact isn't really doable in Voluum.

A thought that does come to mind is using the txid. So it would be
http://rr4ty.trackvoluum.com/postbac...#s2#&txid=#s3#

The problem becomes recovering the txid in the voluum data view.


10-21-2014 08:41 PM #5 amaranthe (Member)

That's a good point about using txid.

I thought about using it, but wasn't sure about it's functionality. If it would end up creating false conversion data

This is on the Voluum Wiki:

Code:
It is now possible to send multiple conversions associated with the same click ID. There are two ways to do this: 

1) Voluum postbacks now support a new parameter called "transaction ID" (txid). This ID should include a value that uniquely identifies a conversion.
http://xyz.trackvoluum.com/postback?cid=qASDF1234567&payout=10.00&txid=120
http://xyz.trackvoluum.com/postback?cid=qASDF1234567&payout=25.00&txid=121

Note that the "txid" can be any combination of characters, and it must only be unique within the scope of a click ID. This way you can use meaningful names of transactions, instead of numbers, e.g.:
http://xyz.trackvoluum.com/postback?cid=qASDF1234567&payout=1.00&txid=SIGNUP
http://xyz.trackvoluum.com/postback?cid=qASDF1234567&payout=0.00&txid=NEWSLETTER
http://xyz.trackvoluum.com/postback?cid=qASDF1234567&payout=50.00&txid=PURCHASE_1

Most affiliate networks provide some sort of %TRANSACTION_ID% or [ORDER_ID] token that you can pass to Voluum as "txid".

This is the recommended way to implement upsells, because it allows Voluum to filter out duplicates. When we receive the same combination of "cid" and "txid", it is only counted once.

2) The second option (unrecommended) is to enable "Accept duplicate postbacks" option in the Affiliate Network screen. When checked, Voluum will count each postback request as a new conversion, without using the "txid" parameter. This is usually not recommended, because many affiliate networks resend the same postback multiple times, so you will likely get some number of duplicates.


10-21-2014 10:55 PM #6 jennatalia (AMC Alumnus)

txid is just a marker to identify a transaction for a given click.

I'm starting to use Voluum for my sales funnel, and a given click can have multiple payments. I need a way of applying those multiple payments to a click so I know what source(s) are really earning me strong backend profit.


10-22-2014 12:38 AM #7 zeno (Administrator)

I have responded in your other thread.

There is no need to pass multiple values to Cake.

Voluum stores AdCash's unique click ID and fires it back to AdCash when Cake tells Voluum that a conversion has occurred.

Cake does not need to (and shouldn't) talk to AdCash directly.


10-22-2014 10:46 AM #8 amaranthe (Member)

Thanks Zeno. Now I get it

Funny thing is...I've been back and forth with Voluum support for a couple of days now, and they never explained this to me


Quote Originally Posted by zeno View Post
I have responded in your other thread.

There is no need to pass multiple values to Cake.

Voluum stores AdCash's unique click ID and fires it back to AdCash when Cake tells Voluum that a conversion has occurred.

Cake does not need to (and shouldn't) talk to AdCash directly.


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