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How to track the placement use Voluum on adwords? (3)


10-21-2014 03:24 PM #1 deonsg (Member)
How to track the placement use Voluum on adwords?

Hi, I am using Vuloom and adwords, I don't know how to track conversions placement. Because I need to look up what ad it is that converted, what placement it ran on adwords, then match up each one.


10-21-2014 03:54 PM #2 caurmen (Administrator)

The simplest thing to do will be to pass the name of each ad that you use to Voluum, then use Voluum's conversion tracking to track conversions there.

You can do that by simply adding an "Ad Name" parameter in the Voluum traffic source settings with a value of "EDIT", then editing the URL for each ad manually to change "EDIT" to a unique name for that ad.

That way you'll be able to get conversion data in Voluum, then group by "Ad Name" and see which ad got the most conversions.


10-21-2014 04:40 PM #3 riverdog (Member)

Why don't you just sort your data by the creative token then by site token?


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