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My New Adult Campaign (2)


10-19-2014 12:00 AM #1 ilawal (Member)
My New Adult Campaign

Traffic Source: TJ
Tracker: Voluum
GEO: Germany
Offers: Daily Date and Dateformore
Landers: 1 Page rules and 4-Page rules lander
Banners: 5


Test Budget: $100 Daily.
October 18, 2014
Ad spend: $100
Revenue: $25.70
Profit: -$74.30

Banners Results: https://www.dropbox.com/s/di59xw5kjw...y%201.png?dl=0

LP Results: https://www.dropbox.com/s/368m5um93x...y%201.png?dl=0

Mistakes
1. Combined placement A and B together on TJ instead of setting them up as individual campaigns
- Impact: Can't know which Placement is actually performing best, what banners or LPs work best on each

Decisions:
1. Banners: Cut all banners with 3X offer Payout and no conversions- Banner 1,2,4 cut, Left only Banners 3 and 5

2. LPs: Cut LP 2 and use only LP 1

3. Placement: Create two different campaigns for Placements And B

4. Offers: Let each offer get 100 visits from LPs before deciding to cut off any.

Let me know if you have any recommendations.


10-19-2014 01:02 AM #2 maynzie (Moderator)

Hey bromo! nice start welcome to the adult world haha,

Germany on TJ is a super lucrative Geo bust mostly comes down to having a high converting offer. you might want to throw in more banners then just 5, I would try 10-15 to have a better idea of what theme is converting for you on a $100 day budget.

Haven't tried either of those offers but maybe throwing in a bit more extreme dating offer in the mix might be a good choice too


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