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Help Passing Keyword Parameter to LP in Voluum (11)

10-12-2014 04:49 PM #1 bimoca (Member)
Help Passing Keyword Parameter to LP in Voluum

Hi there!

I have a landing page that inserts a keyword in body and title using php (your typical GET in PHP)

So when a put the landing page in Voluum is something like: http://mydomain.com/lp.php?keyword={here goes my dynamic keyword}

Problem is when I create a new campaign and I assign the LP and offer I can't see a place where I can pass this value to the landing page.

Is there a way I can pass this value from the campaign url to the LP url?

Thanks!

10-12-2014 05:14 PM #2 jennatalia (AMC Alumnus)

2014-09-04

Passing parameters from click URL to offer URL

Any parameters that you append to the XXX.trackvoluum.com/click URL will be passed through to the offer URL. For example, if you append ?source=ADWORDS (XXX.trackvoluum.com/click?source=ADWORDS), the source parameter will be added at the end of your offer URL.

This appears to also be working for clicks to a landing page.

10-12-2014 05:43 PM #3 bimoca (Member)

I mean... really? It was THAT EASY?!

Worked like a charm, Thanks a bunch jennatalia, I owe you one

Best.

10-12-2014 05:54 PM #4 zeno (Administrator)

FYI in the landing page section you can add tokens to your LP URLs:



Some of those are values computed by Voluum. Others e.g. {varX} come from the c1, c2, c3, etc. custom parameters that you pass in your campaign link.

So if your 4th custom tracking variable is 'keyword', you could pass it in with {var4} or {var:keyword}.

10-17-2014 08:30 AM #5 smint17 (Member)

Dont mean to bomb this thread but is it possible to pass POF tokens to tracker (either Voluum of prosper)?

If for example i want to track the state and age of the the POF visitor. How do I do that?

10-17-2014 10:28 AM #6 zeno (Administrator)

Just set up the custom tokens in the traffic source section and put e.g. {state:default} as the placeholder.

If you can use a dynamic token in a URL you can pass it to anything and everything you'd like - it just becomes text that you can manipulate as you like.

10-17-2014 04:58 PM #7 smint17 (Member)

Quote Originally Posted by zeno View Post
Just set up the custom tokens in the traffic source section and put e.g. {state:default} as the placeholder.

If you can use a dynamic token in a URL you can pass it to anything and everything you'd like - it just becomes text that you can manipulate as you like.
If for example, my pofpro url is http://xxx.com/tracking/landing-page.php?ppid=123456789&adid={creativeid:}&state={ state:}&age={age:}&gender={gender:}&i=gfcn

How do i keep the data for state and age? I want to keep track of the state and age that is converting. Currently i am using prosper for tracking. Can i track that data and keep it? If i can, how do i do it?

10-17-2014 06:19 PM #8 IanAtSTM (Member)

Just to clarify the question, you've said you're using PoFPro and also Prosper.

Both of these are trackers.

It's possible (though non-trivial) to use two trackers in tandem, but is that actually what you're doing in this case?

10-18-2014 06:01 AM #9 smint17 (Member)

I am just using pofpro at the moment but what i would love to do is to keep the data that i got from the pof user for their state and age.

If i want to do that, can i still do it within pofpro or do i still need to use another tracker just to keep the data for the tokens?

10-18-2014 04:04 PM #10 ThrvTrkr (Member)

Quote Originally Posted by smint17 View Post
I am just using pofpro at the moment but what i would love to do is to keep the data that i got from the pof user for their state and age.

If i want to do that, can i still do it within pofpro or do i still need to use another tracker just to keep the data for the tokens?
Normally people track the raw data like state and age for each conversion in their affiliate network's software Cake.

E.g. you can just pass the data through your offer link that you put into POFpro, like:
http://hj523uio.com/?a=0123&c=1234&s2={subid:}&s3={age:}&s4={state:}

You'll be able to see exactly which sub IDs converted in Cake, and also their age and state if you look at the s3 and s4 data that comes in for those sub IDs. You can also export this data from Cake.

Hope that makes sense.

10-18-2014 07:22 PM #11 smint17 (Member)

Quote Originally Posted by ffclogin View Post
Normally people track the raw data like state and age for each conversion in their affiliate network's software Cake.

E.g. you can just pass the data through your offer link that you put into POFpro, like:
http://hj523uio.com/?a=0123&c=1234&s2={subid:}&s3={age:}&s4={state:}

You'll be able to see exactly which sub IDs converted in Cake, and also their age and state if you look at the s3 and s4 data that comes in for those sub IDs. You can also export this data from Cake.

Hope that makes sense.
Okay let me try that. Thanks for the tip.

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