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Testing new ads on POF. (4)

10-11-2014 01:33 PM #1 denmex (Member)
Testing new ads on POF.

Hi.

As a newbie, i was following this guide, http://stmforum.com/forum/showthread...ampaign-Part-2, and now i´m testing 10 new ads.

How many impressions per ad do you guys think is nessesary when testing new ads on POF?

I did a search about this on google, and others are testing 1000-20.000 impressions on new ads, so i´m a bit confused about this.

Thanks
Frank

10-12-2014 04:25 AM #2 general lee (Member)

Depends on the offer payout. If the offer pays 6bucks and I'm bidding a buck CPM then I'm looking to be in the black before 4k impressions. If the offer pays a buck and I'm bidding. 50 then my winning ads better start performing right out of the gate at 1k or under.

10-12-2014 09:06 AM #3 denmex (Member)

The offer payout is $200 per first buy

10-15-2014 03:16 PM #4 general lee (Member)

I assume you have a massive testing budget then. Be conservative only spend half of the offer payout to test each creative. I have a feeling that's a pretty big beast to tackle.

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