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16% click loss between 50onRed & Voluum? (6)

09-18-2014 06:37 PM #1 leonidas32 (Member)
16% click loss between 50onRed & Voluum?

I would understand if there is clickloss on a self-hosted tracker due to server deficiencies, or if you were simply send direct-to-lander traffic.

But I'm getting anywhere from 10-16% loss of impressions between the 2.

Has anyone experienced this?

Thinking 50onRed is being blocked.

On the otherhand, zeropark is reporting practically 1:1 traffic to clicks on Voluum.

09-19-2014 02:50 AM #2 constantin (Member)

16% really isn't that much. zeropark is owned by the same people as Voluum so its 1:1. I tested a traffic source this week that has 3:1 click loss but it still converts.

09-19-2014 02:59 AM #3 zeno (Administrator)

What kind of 50onRed traffic? Search? PPV?

09-21-2014 05:43 PM #4 leonidas32 (Member)

Quote Originally Posted by zeno View Post
What kind of 50onRed traffic? Search? PPV?
ppv traffic

09-21-2014 10:29 PM #5 zeno (Administrator)

I think it will depend on the traffic source but PPV is always going to give more click loss than most.

I haven't seen 16% loss going to Voluum but it will really depend on how those pops are counted and other confounding factors e.g.poor user connectivity?

11-24-2014 11:15 PM #6 lwpack (Member)

I get around 9% - 10% click loss between 50 Pops and Voluum on high volume campaigns.

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