Voluum - Pre-Lander + Lander. How It Works? (34)

For example, the flow i want is.

Banner -> Pre-Lander -> Lander -> Offer

So, Lander-> Offer we use the http://sub.domain.com/click but and to Pre-Lander -> Lander ?

In Imobitrax we use <?php echo $nextPage; ?>

How it works in Voluum ?

AFAIK Voluum doesn't yet support advanced funnels like this.

A workaround would be to split it into two campaigns.

E.g. make a campaign for your banners that directs people to your pre-lander as a landing page.

Make a campaign for that uses your lander(s) as landing pages and that directs people to your final offer.

Then, add the campaign link for the second as an offer in Voluum and use that for campaign number 1.

Flow:

User clicks banner > Campaign 1 link > pre-lander configured as an LP > offer is another Voluum campaign link.

User clicks through pre-lander > sent to second Voluum campaign > lander as the LP > clicks through to final offer.

You could then look at the stats separately and try to reconcile things.

Thanks Zeno, will do that, but surprise me an such great tool like Voluum dont have an simple implemented solution for this.

Hmm what about if you created a pre-sale page with 2 offers.

Offer 1 would be to 2nd landing page, and Offer 2 would be placed on that full landing page and take you to the real offer.

You could also combine them into one landing page, and use jquery to hide/show the next page when the click occurs. You'd miss out on pre-sale click data, but you could use some analytics tracking like google analytics to tag the click.

I think the only issue there is how Voluum works - if you are on an offer page that a lander sent you to, Voluum presumably doesn't expect to track any further other than conversions.

Additionally, Voluum may not work as expected if the page URL you are on isn't associated with any landers, since the 2nd landing page would actually be an offer.

Something to test I suppose!

Originally Posted by zeno

User clicks banner > Campaign 1 link > pre-lander configured as an LP > offer is another Voluum campaign link.

User clicks through pre-lander > sent to second Voluum campaign > lander as the LP > clicks through to final offer.

You could then look at the stats separately and try to reconcile things.

Hmm, this is quite a complex setup. It may pay to draw a diagram!

Option 1:

You could make multiple campaigns and do things that way, e.g.

Campaign 1: Pre-lander as a 'lander' and Page A/B/C/etc. as offers they can select on that lander.

On Page A/B/C/etc. you could have links going to campaign 2...

Campaign 2: Duplicated pre-lander (i.e. must be different URL/lander in Voluum), where everything links out to an offer rather than Page A/B/C/etc.

If you want the offer they are sent to here to be specific to the page/link they clicked in Campaign 1, you could make the Campaign 2 links on Page A/B/C/etc. pass a subid like LP=A or B or C.

Then, in the Campaign 2 rules, you could set up paths for different offers when custom variable X = A, or B, or C, etc.


Option 2:

You could try making the links on the Pages A/B/C/etc just go back in the browser (http://www.w3schools.com/jsref/met_his_back.asp) but this won't work if you are wanting to send people from the pre-lander to multiple different offers depending on which page they clicked originally.


Option 3:

Similar to Option 1 but send users back to Campaign 1 with the addition of an LP key and have paths set up accordingly in that campaign.

This will get confusing because your CTR data will be a mess.

Zeno - this is excellent! Incorporating the rules should accomplish this. I'll report back on my setup when complete.

This is why Voluum is not a good solution, having two campaigns is a huge pain

Originally Posted by vidivo

This is why Voluum is not a good solution, having two campaigns is a huge pain

Originally Posted by vidivo

This is why Voluum is not a good solution, having two campaigns is a huge pain

Originally Posted by karim0028

Haha, dude, really.... Sweet click bait ;-)

Been using imobitrax but honestly might give Voluum a try i just really wish they implemented more things such as that.. and also sorting by timestamps.

Originally Posted by vidivo

Been using imobitrax but honestly might give Voluum a try i just really wish they implemented more things such as that.. and also sorting by timestamps.

For my personal campaigns Ive been using imobitrax but thinking of porting over, just need those issues fixed / added. But for that setup above imobitrax seems easier.

Originally Posted by zeno

AFAIK Voluum doesn't yet support advanced funnels like this.

A workaround would be to split it into two campaigns.

E.g. make a campaign for your banners that directs people to your pre-lander as a landing page.

Make a campaign for that uses your lander(s) as landing pages and that directs people to your final offer.

Then, add the campaign link for the second as an offer in Voluum and use that for campaign number 1.

Flow:

User clicks banner > Campaign 1 link > pre-lander configured as an LP > offer is another Voluum campaign link.

User clicks through pre-lander > sent to second Voluum campaign > lander as the LP > clicks through to final offer.

You could then look at the stats separately and try to reconcile things.

You could probably pass the entire query string forward with PHP and then send people back to the original lander + with the query string attached, i.e. to make the URL exactly what it was in the beginning.

It should work, it would be the same as someone refreshing the page really.

Originally Posted by zeno

You could probably pass the entire query string forward with PHP and then send people back to the original lander + with the query string attached, i.e. to make the URL exactly what it was in the beginning.

It should work, it would be the same as someone refreshing the page really.

Originally Posted by compound

Zeno - this is excellent! Incorporating the rules should accomplish this. I'll report back on my setup when complete.

Originally Posted by zeno

You could probably pass the entire query string forward with PHP and then send people back to the original lander + with the query string attached, i.e. to make the URL exactly what it was in the beginning.

It should work, it would be the same as someone refreshing the page really.

You will need to figure out how to pass subids with Aweber - or whatever they call them.

I'm sure there will be a way!

Originally Posted by zeno

You will need to figure out how to pass subids with Aweber - or whatever they call them.

I'm sure there will be a way!

Ok so quick update on how are things are going:

for now I removed the Optin Form and just used a simly CTR Button instead. Im passing the clickID from LP1 (Campaign 1) over to Campaign 2 as var2 and then using var2 as the subID for the offer. That works great because the pixel gets fired for the clickID of Campaign1 (the camaign that receives the original traffic) and I can see conversions right there.

In the meantime Aweber got back to me:
________
Thank you for contacting AWeber's support team and I would
be happy to assist you. I reviewed your "Binary AR Form" and
was able to see that you have selected the option to pass form
data to your thank you page.

When we pass form data to your thank you page, the data is
passed in the query string (ie. via the GET method) and thus can
be accessed using both client and server-side scripts. In order
to have the field ID passed dynamically, you would need to
custom code javascript on your pages for this.
_________

So now Ill need to figure out the java script code somehow.

Let's say you pass your siteid value through Aweber and your thankyou page ends up as ....thankyou.html?siteid=form_passed_value

This should then suffice to pass it through to your redirect link:

<html>
<head>
<script>
function getURLParameter(name) {
    return decodeURI(
        (RegExp(name + '=' + '(.+?)(&|$)').exec(location.search)||[,null])[1] || ''
    );
}
</script>
</head>

<body>
<a href="<script>document.write(getURLParameter('siteid'))</script>"></a>
</body>

</html>

Hey zeno, thank you very much for that answer!

Im still confused about something:

Lets take it step by step:

trackingdomain.com/index.html?SiteID=12345 -> LP1->user fills out Optin Form and hits submit -> Redirect to Thank you Page -> Redirect to LP2

now the script you sent me will pass the value I need from the Thank you Page to LP2 correct?

Yet, now I am confused how I can get the value to the Thank You page from LP1 after the Optin.

Im using Voluum, in the end what I care about is the clickID. The clickID can be conntect to the SiteID anyway. Now my questions: How can I pass the clickID in Voluum? As far as I understand the clickID gets only generated once there is a click through on your lander but since the user gets redirected to thank you page via Aweber API there is no click through happening but rather a redirect. So there will be no value to pass.

Thank you very much for your help so far!

I'm not familiar with Aweber so there's a part to this that I can't solve easily.

That is the optin form submit > thank you page part.

In Aweber, can you set it to pass query string data to your redirect page?

E.g. destination after opt-in = thankyou.html?name={name_form_field} or something like that? Or can you POST query string data along with the submit?

You could use the script I posted on LP1 to get the SiteID and pass it to Aweber somehow.

You could then have Aweber pass it forward to your thank you page. This would be the best way to do it, but again, not something I have done.


-- Actually, some quick Googling leads me to suggest this --

1. Add a hidden form field for Site ID - https://help.aweber.com/entries/2178...-Sign-Up-Form-

2. Use the code I posted to GET the passed siteid and insert it into the field as the default value - <input type="hidden" name="custom SITEID" value="<script>document.write(getURLParameter('sit eid'))</script>">" />

3. Pass form data to the thankyou page - https://help.aweber.com/entries/2177...ank-You-Pages-

4. Get that form data for use on the thank you page using the JS script again or this - https://help.aweber.com/entries/2169...hank-You-Page-


You could pass clickid and siteid - clickid probably makes more sense to pass?

That's gold Zeno!

Im pretty sure that will work but it still leaves me with the problem from before.

How should I pass on the ClickID from LP1 if there is none yet? Maybe I'm not seeing something but clickID gets generated from Voluum only once somebody clicks from the lander to the offer. Since that only happens from LP2->Offer I dont have a ClickID value to pass on. Hope that makes sense...

Good point, that seems to be the case - there is not click ID in the LP1 URL that you can pull out.

What you could do - and this would require testing - is set your thank you page to be http://abcde.trackvoluum.net/click

Someone would submit the Aweber form and it would try to redirect them to this. Since Voluum uses referrers and a cookie, it should pick up the cookie and redirect accordingly. You could then have LP2 set as the offer in Voluum, i.e. the thank you page destination.

From there you could have a regular link to LP2 and have Voluum's JS tracking pixel or image pixel on that page.

You could try several setups like this and test it out yourself to see if the clickthrough/conversion points work as expected.

If it fails, you could also talk to Voluum and ask for help. They have an API so you may be able to rig up something, e.g. a JS pixel for clickthroughs.

Originally Posted by zeno

Good point, that seems to be the case - there is not click ID in the LP1 URL that you can pull out.

What you could do - and this would require testing - is set your thank you page to be http://abcde.trackvoluum.net/click

Someone would submit the Aweber form and it would try to redirect them to this. Since Voluum uses referrers and a cookie, it should pick up the cookie and redirect accordingly. You could then have LP2 set as the offer in Voluum, i.e. the thank you page destination.

From there you could have a regular link to LP2 and have Voluum's JS tracking pixel or image pixel on that page.

You could try several setups like this and test it out yourself to see if the clickthrough/conversion points work as expected.

If it fails, you could also talk to Voluum and ask for help. They have an API so you may be able to rig up something, e.g. a JS pixel for clickthroughs.

Great, glad it's all working :-)

Tracking ain't so hard, right?

sorry to revive this, but actually is the more accurate post about what I'm trying to do.

what I'm doing is setting up Voluum click url as thank you page, but I'm getting an error.
the funnel I'm using is:

Landing page -> cta button with url of aweber singup form -> thank you page in aweber url going to click url in Voluum.

I thought like this it would work, but is not working.

It doesnt work, I use FunnelFlux for this

thanks for the prompt response!, but didn't you say on your previous post that you got it working this way?
I would like to know if it's possible with Voluum since I already have that tracking solution and I'm very happy with it

Yes it worked for me but it was very fragile and a big hassle to set it up each time. Every since I switched to FunnelFlux, its really simple and starightforward