On SOI offers the sign-up rate is pretty sweet, but for DOI, not so much.
Are there things I could do on my lander to improve the e-mail confirmation?
I personally think this is the job of the advertiser, but if I can help them a bit.
Of course if my angle is good and my pitch is awesome they will do it without question.
When I split test the same SOI/DOI offer, the signup rate for the SOI is most time higher.
So my angle/text is not as good as it should, but any tips perhaps?
Fairly obvious tip, but - are you telling people to click on the DOI on your lander?
"And remember, once you've added your details, check your email for the confirmation code - that'll let you in straight away!"
Or similar.
One thing to note, sign up for the offer and check that the confirmation email doesn't automatically go to the spam folder.
I had this happen on one popular offer, which had a negative effect on conversions!