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Avazu piggyback URL format (6)


08-03-2014 11:45 PM #1 mikesf (Member)
Avazu piggyback URL format

Can anyone guide me to the correct format?

I'm setting up piggyback/postback URL in Avazu, but I cannot find any documentation or examples for the URL format. I'm using Voluum for tracking, which specifies this postback URL:

http://my.trackvoluum.com/postback?cid={REPLACE}&payout={OPTIONAL}

So I'm entering this in Avazu:

http://my.trackvoluum.com/postback?cid=[conversion id]&payout=[conversion revenue]

However, I'm not really sure about that square bracket notation or spaces in the variables. I used it because the only clue I see is the description of the parameters on the Add Piggybacks page (below).

System-wide Parameters (Placeholders)

[conversion id] The transaction ID of your completed
[conversion revenue] The revenue you earn with your completed conversion
[conversion name] The name of your conversion transaction (if theres any)
[conversion status] The status of your conversion
[conversion amount] The transaction amount of your conversion
[conversion date] Your conversion time
[confirm date] The confirmation time of your conversion
[traffic source name] The traffic source which attributed to the conversion
[campaign name] The campaign your conversion belongs to
[campaign type] The type of the campaign your conversion belongs to

User-defined Parameters (Placeholders)

[dv1] Dynamic variable 1 is posted back to you upon conversion completion, please note that dynamic variables are defined within each click redirection link (e.g. &dv1=XXXXXX)
[dv2] Dynamic variable 2 is posted back to you upon conversion completion, please note that dynamic variables are defined within each click redirection link (e.g. &dv2=XXXXXX)
[dv3] Dynamic variable 3 is posted back to you upon conversion completion, please note that dynamic variables are defined within each click redirection link (e.g. &dv3=XXXXXX)
[dv4] Dynamic variable 4 is posted back to you upon conversion completion, please note that dynamic variables are defined within each click redirection link (e.g. &dv4=XXXXXX)
[dv5] Dynamic variable 5 is posted back to you upon conversion completion, please note that dynamic variables are defined within each click redirection link (e.g. &dv5=XXXXXX)


08-04-2014 03:35 AM #2 zeroonedigital (Member)

It should look like this: http://yoururl.com/postback?cid=[dv1]&payout=[conversion revenue]


08-04-2014 05:08 AM #3 mikesf (Member)

Thanks a lot. Just so I get this straight...

1) The "dv1" tells Avazu to expect an extra variable in its tracking URL - sent by Voluum.
2) It also tells it to return it that variable in the postback - sent to Voluum.
3) It's that value that tells Voluum which click was tied to a conversion.
4) The number "1" means that the variable is guaranteed to always be the first extra variable passed to Avazu, even if there are multiple values passed.

Did I get that all right?

Or was I supposed to explicitly tell my Voluum to pass along the click ID in a variable called "dv1" by adding something like dv1={clickId} to the end of my Avazu tracking URL?

http://apx.trck.avazutracking.net/iclk/redirect.php?apxcode=123456&id=affiliate-123&dv1={clickId}


08-04-2014 07:58 AM #4 zeroonedigital (Member)

Yup it seems like you got it. There's no need to append {clickId} to the end of the link. If you attach the variables exactly like I did then it will work perfectly.


08-04-2014 03:09 PM #5 zeno (Administrator)

Looks good!

FYI you should attach {clickid} to the end unless you

a) Have "append click ID" selected in Voluum for the traffic source you are using and
b) only end the offer URLs with &dv1=

I think it is better practice to not tick append click IDs and to always manually insert {clickid} where needed to avoid confusion across affiliate networks/traffic sources.


08-04-2014 04:45 PM #6 mikesf (Member)

Thanks, I understand. I prefer the explicit approach - especially as a beginner.


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