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ALERT | BREAKING NEWS BULLETIN | I Finally Reveal My Secrets to £ Millions+ on Email (15)


06-29-2014 09:14 PM #1 cmdeal (Veteran Member)
ALERT | BREAKING NEWS BULLETIN | I Finally Reveal My Secrets to £ Millions+ on Email

ALERT | BREAKING NEWS BULLETIN | I Finally Reveal My Secrets to £ Millions+ on Email

from http://www.marketingprofs.com/charts...ampaign=buffer

Emails with the word "alert" in their subject lines have a 38.1% higher than average open rate and 61.8% higher click rate, according to a recent study by British marketing firm Adestra.

The keywords "bulletin" (+15.8%, +12.7%) also performed very well in the email campaigns analyzed.

On the other hand, "report" (-23.7% average lower open rate, -54.8% click rate), "learn" (-35.5%, -60.8%), and "book" (-4.6%, -25.4%) had a negative effect. "Newsletter" showed a marginal effect on open rates (+0.7%), but had an adverse effect on click rates (-18.7%.)







Full report can be downloaded here http://blog.thestudio4.co.uk/wp-cont...eport_2013.pdf


06-30-2014 02:41 AM #2 bentho (Member)

fuck, this is one of the few studies on that subject I've seen that really deserves its Name, and I've been doing email marketing for quite a while. Usually, you just get a lot of hearsay from semi-professionals.
Another one of those posts that make this membership worthwhile.

Thanks cmdeal!


06-30-2014 03:33 AM #3 zeno (Administrator)

Definitely going in my War Chest.


07-08-2014 08:12 PM #4 Humbleaid ()

Brilliant!


07-08-2014 10:31 PM #5 caurmen (Administrator)

One for the newsletter!


08-03-2015 12:04 PM #6 thenjp (Member)

2015 Report is available here http://content.adestra.com/hubfs/201...ine_Report.pdf

Haven't had a change to go through it all yet.


10-28-2016 05:02 PM #7 cmdeal (Veteran Member)

2016 report here!

http://www.adestra.com/resources/dow...dustry-census/


01-31-2017 02:04 AM #8 ericnyc (Member)

Quote Originally Posted by cmdeal View Post
anyone has the pdf, i dont have a business email and they dont take yahoo emails.


02-02-2017 02:21 AM #9 jennatalia (AMC Alumnus)

http://content.adestra.com/hubfs/201...try-Census.pdf


02-09-2017 07:58 AM #10 borealismarketer (Member)

Quote Originally Posted by cmdeal View Post
This is a priceless information. Brilliant. Thank you for posting cmdeal!


05-26-2017 11:44 PM #11 lockch (Member)

Anything for dating / adult dating for CPA and Pay Per Call (livelink)???


05-27-2017 12:28 AM #12 anglewhiz (Member)

Hey, the word alert got me to open up this message with the quickness. LMAO!


05-29-2017 10:42 AM #13 foussama (Member)

Hey there,

Interesting topic, but very old! Would you mind giving an update on the current situation about the keywords for emails !


04-13-2018 08:01 AM #14 madskills (Member)

In case you are interested in the latest report - https://content.adestra.com/hubfs/20...7%20-%20US.pdf.

Spoiler alert, it is not as great as it used to be.


10-22-2018 08:22 PM #15 HenryW (Member)

FYI, in case anyone is looking for the 2018 version - a few months old, but definitely full of useful information:

Video of the Webinar: https://www.youtube.com/watch?v=REuPeal-4JA

The latest 2018 report: https://content.adestra.com/hubfs/20...try-Census.pdf


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