Hey stackers.
I'm in a bit of a situation. I'm not sure what would be the best way to handle it and i'd like your advice...
Been running campaigns on Reporo for a bit less than a year. I've spent somewhere in the ranges of $20k testing different stuff and messing about with their inventory. I have not run any campaigns for a while and suddenly get an e-mail from my AM there saying that there has been an overspend of campaigns causing a $4k deficit.
Reporo is not a self serve platform, your AM's handle all campaign set up for you. Also at Reporo you don't have 'Account Balance', each campaign has funds instead. So you have your funds split up into campaign A/B/C/D etc, and if you want to pause your traffic or scrap a campaign you can move your funds over to the wanted campaign by telling their staff.
So i was testing a lot of stuff, spending a few hundred a day, making new campaigns all the time. Somewhere in the midst there while i asked their staff to move funds from Campaign A to Campaign B, they moved the funds, but forgot to subtract the funds from Campaign A. So, Campaign A kept spending and now they figured it out and want me to pay the bill for their mistakes. This appearantly happened to not just 1 campaign fund moving, but on several. Now i didnt notice any of this because i'm running a lot of stuff elsewhere and don't keep exact track of whatever was going on with Reporo. I don't know exactly what campaigns overspent without my knowledge and will. But i do know, that if i had XXX$/day in free income from some campaign, then i would have noticed. Also, the campaigns that did the overspending are campaigns that i for a reason asked to get funds moved out of. Once they kept spending, the trackinglinks could have just led to paused, capped, unprofitable offers. So there's no way for me to know if the campaigns that overspent actually made me any money at all. All the stats (since theyre so old) have been nuked off prosper...
Now, they are saying that they'd be willing to split the bill in half with me. But why the fuck should i pay for their mistakes? What company just sends unwanted traffic without the customers knowledge and then sends a bill 7 months later?
According to you guys, what do you think i should do?
1. Who is morally in the right here?
2. Who is legally in the right here?
3. What happens if i just say fuck it and dont pay?
4. What would you do in this situation?
Cheers stackers.. Looking forward to your input.
1. you
2. uncertain
3. uncertain
4. attorney will most likely advise you to ignore
check this thread where i had a similar problem
http://stmforum.com/forum/showthread...ghlight=12as26
i just ignored then told them to fuck off after they kept insisting. had no issues and it has been over 6 months since the incident.
NO. NO. And No.
This seems to happen all the time with non self serve platforms. If they are taking the responsibility of creating, serving and monitoring the campaigns, then they also take the responsibility for any mistakes they make during those processes.
I have had this happen to me also. A traffic source tried to bill me 40k for a blatant mistake of theirs. I was very clear about what I wanted. It was all documented in email. They just tried to be cheeky and ask to see if I would pay.
If you want to make a charitable decision, then split the bill. If you want to make a business decision then I wouldn't pay.
I wouldn't pay a penny.
I'd also think twice about running any of my own traffic through Reporo if they'd try to pull this shit.
Well the obvious is that its not your fault.
I had the same happen to me with a different company two weeks ago but they took responsibility of it and didn't charge me for it.
In this case I would push for not paying anything.
If they don't accept this it all depends if you want to work with them in the future. If yes I guess you should find a middle ground otherwise you shouldn't pay.
Sounds like the account manager is trying to cover his own back side and pass it on to you.
Don't pay.
Crappy situation but, as others have said, if it was all managed by them - and you didn't have direct access to pause/stop campaigns if you had suspected an error, then it's on them to remedy the mistake.
Charging you because they did some maths wrong or forgot to do certain things is poor business.
However I would of course check your advertiser T&C and consult legal counsel if you have one... otherwise it's probably not worth wasting too much time/effort on.
7 month later? That does seem excessive.
Thanks a lot everyone! Looked around a bit more and everyone seems to agree with me and you guys so... We'll see how it develops 
Don't pay, but they will fight you on it. So be ready for a lot of back and forth.