Hey,
uh - another quarter of 2014 is almost history! Man, time goes by fast.
Right now we're at the very end of Q2 2014 and the big advertisers throw out the rest of their quarter budget causing CPMs to rise.
I have arround 0.3€ CPC where I had 0.15€ before, so a +100% increase.
Is this effecting your campaigns? How do you react to that?
Brands are always going to be there. At the end of a quarter.. at a new quarter.. always... in fact ppl like google only want brands.. if u watch their live event videos 80% of talk is always about how brands benefit how it creates brand lift.. blah blah blah