Zero to Hero (22)
Network: F5
Traffic: Decisive
Offer: PSafe - Brazil
Banners:
Stats after 2 days:
I am following the appetizer method. The angle I chose was getting rid of spam. My stats look pretty abysmal. It's definitely discouraging but I know this is the way it goes starting out. So what can I learn from this? What is my next step? Should I just scrap the whole thing and try a different angle or different offer?
PS: How do I embed these pictures in my post so they are easier to see without having to click on them?
It seems that F5 is giving this campaign to any new affiliate out there (including me) and it seems it doesn't convert as well like it did last month. It seems like everyone and his wife is trying to promote this offer right now.
Your last campaign looks better but I think that when we start we maybe shouldn't take the AM recommendation so fast and look for offers ourselves. But again it is just me. Your banners are nice.
Good luck!
Upload them to imgur then insert them as images (use the URL option).
In this case, your CTRs are low which is giving you quite high CPCs except for on the final campaign.
Your conversion rate is also low, leading to a very high CPA.
The low conversion rate suggests your angle isn't working well (offer is proven) or you're getting a lot of traffic from poorly performing placements. Are their any placements in the final campaign that were doing alright, i.e. <$1 CPA?
Thanks for the replies. Zeno, what do you mean by placements?
Placements means where an ad is placed or served.
This can mean specific sites, or specific banner spots on those sites.
This can also mean in-app banner display - such as banners below/above something, full page interstitials, etc.
In Decisive these are just the listings under site and app.
Yes there was one where I got 2 conversions.
Wins: 2206 (51%)
Clicks: 73 (3%)
Conversions: 2 (.22%)
I want to be sure that I am analyzing this correctly. Wins means users who see my ads (which is the same as impression). So CTR is the % of users who see my ad and click it. With these super low CTRs across the board is would either mean my banners, angle, or copy is a problem.
What would be first thing I should change? I'm leaning towards angle.
I shouldn't use the same exact copy for all ads right?
Basically I need way more users to be clicking on my ad when they see it. Any other thoughts or advice. I don't really need landing pages right now because I'm not even getting many clicks, right?
Do you think this is just a bad offer to start with because of all the competition that omrikos mentioned in his post?
Originally Posted by gotepc
Hello
I started (direct linking) one month ago this offer and i got (if i remember well) 30 or 40 conversions total. I think the offer is 'consumed' now by newbies and i have read somewhere in this forum that some members made 3 or 4 figures a day some time ago with this offer.
Originally Posted by gotepc
If I was to pinpoint a weakness it would be your low CTR banners - getting higher CTR will require different banner designs, and I would try different angles other than counteracting spam.
If you try several other angles and conversion rate doesn't pick up, try another offer.
Saturation, mon ami.
The gravy train has left the station:
http://finchsells.com/2014/06/23/dude-wheres-my-margin/
These offers are great when they come along.
But at this point on the curve, you need to be doing something more radical to profit from them. There's probably a dozen affiliates every day trying the same angle in the same geo on the same offer. Especially on a source like Decisive.
Nothing drastically wrong with your setup.
It just needs fresh meat.
Originally Posted by Finch
Everyone should read this blog post ^
It is excellent.
^^Seconded. How had I not seen that post before? Great stuff.
Firstly, I don't think the angle you are using is good enough. You should be testing 3 angles at least and improve from there.
Secondly, what other members say is right, the offer has been there for quite a while and it doesn't convert as good as it used to be. Does that mean you'll not able to make it work? NO. You just need to figure a way to get your CPC really low.
There are still cheap traffic out there. If you cannot find it, then try to "create" it!
Originally Posted by kokofai
@gratified1 - one way you can create cheap traffic is by getting higher CTRs on your ads than anyone else! Keep testing those banners...
I appreciate the replies, thanks!
Here is some data from a campaign from a new offer.
Offer: Mobile App install
Payout: $0.21
Geo: International - I chose Mexico
Traffic source: Decisive
CPA goal set in Decisive: $0.30
I am using direct linking.
What are your thoughts? Does this campaign have any potential?
I know the two "Carrier" campaigns probably don't have enough data. I set my CPA goal to 1.5x payout, but is it too low to get meaningful data for this campaign? If my CPA goal is too low will I not even reach the better placements?
I wanted to try some other traffic sources but I think the payout is too low to use CPC. Here is my logic please correct me if I'm wrong:
It would take a conversion rate of 26% to break even if my CPC is $0.02.
Should I be choosing a bit higher payout offers?
What's should be the strategy when playing with CPA goal in Decisive?
In other traffic sources do you always start with CPC? How do you decide what to set it at to begin and what's your strategy for changing it?
Any help would be great. I still have a lot to learn. At least I'm getting some conversions hehe.
Yes, it definitely has potential. Follow the usual rules - let everything hit $15 spend per campaign, then make decisions. Obviously pause the one that has hit $18 right now.
Are you making sure to cut bad placements?
It's taking a while for these campaigns to reach the $15 spend mark. Here is a SS from yesterday:
Should I increase my CPA goal? It's at $0.30 right now. How do you decide to increase it and by how much?
Yes I am cutting bad placements. Here is a SS:
Am I right by cutting placements with these kind of stats? What do you use as a theshold for cutting placements?
I'd go for 4x payout for a threshold at which to pause placements with no conversions. So you paused the third one a little early. Other than that, looks good, though.
Yep, definitely put the CPA goal up a bit and see if that increases your volume.
Ok Ill try bumping up my CPA goal to see if I can get some data faster. What increments do you use when increasing CPA goal?
Does daily spend have any effect on placements you get, or do you campaigns simply pause once that limit is reached?
Am I correct in that trying other traffic sources with CPC is a bad idea because of payout is so low?
You can try CPC - it's a low payout but you might see a high conversion rate somewhere.
Obviously limit your CPC bids and cut things that aren't working aggressively.
Daily spend, to my knowledge, doesn't affect the placements you have access to.
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