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FB Can't Do Math? (6)

07-11-2011 12:34 PM #1 shanktank (Member)
FB Can't Do Math?



Is it me or is the CTR wrong?
73/28640*100=0.25%
70/56604*100=0.12%


And why is campaign reach and frequency 0?

07-11-2011 12:37 PM #2 wildfing (Member)

CTR is not based off the "reach"... Generate a full report and look at the impressions

07-11-2011 12:45 PM #3 shanktank (Member)

Oh, I didn't know that. I thought reach=impressions. LOL

Why don't they show an impressions column too?

Is there a way to increase reach?

07-11-2011 01:28 PM #4 polarbacon (Moderator)

Quote Originally Posted by shanktank View Post
Oh, I didn't know that. I thought reach=impressions. LOL

Why don't they show an impressions column too?

Is there a way to increase reach?
they use to show imps but for some unknown reason they changed there adplatform all around....and it sucks for the most part....

as far as getting more reach....spend more money....

07-11-2011 02:34 PM #5 wildfing (Member)

up ur daily limit on the camp or up ur bid

07-11-2011 03:59 PM #6 nick (Member)

Multiply your reach by the frequency.

so... 73/(28640*2.6) = 0.098%

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